IT'S A SIGN

Fendi looks to the pseudoscience of astrology for a beachwear capsule within the Summer 2023 collection

- AMOS CHIN

THE FUTURE IS UNPREDICTABLE; the brain’s job is to make sense of the world easily, rapidly and generally accurately ‒ by finding connections between things: hence Astrology has held broad appeal even for non-believers. For Spring 1993 at the Maison, house scion Silvia Venturini Fendi partnered with Karl Lagerfeld for a collection of swimwear emblazoned with names of star signs written in English and Italian, foreshadowing one of the much discussed topics in today’s society.

This Summer, the luxury house is paying homage to the iconic collection, launching an Astrology capsule for every star sign under the sun.