PURE PLEASURE

Sublime sophistication awaits at Parmigiani Fleurier as the brand continues its revival with the exquisite Tonda PF Minute Rattrapante

- JONATHAN HO

UNDER CEO GUIDO TERRANI'S LEADERSHIP, Parmigiani Fleurier's strategy has focused almost entirely on developing the Tonda PF collection. Last year, they produced the world's first Tonda PF GMT Rattrapante, an ingenious GMT with a rattrapante hand.

This year, they expand the concept with the Tonda PF Minute Rattrapante. The basic premise? Reinterpreting one of the most common watchmaking functions by performing the function usually operated by the graduated bezel on a diver's watch via the movement itself.

On the new Tonda PF Minute Rattrapante, they have succeeded and what results is user friendliness, excellent legibility and undeniable sophistication through apparent simplicity: The function, born of know-how gained developing last year's GMT Rattrapante, enables on-demand fine calibration of the minutes over a specific period of time for any occasion or event requiring measurement of the minutes count.