Try not to spiral, but use of the term "trigger" has been rising since 2019. Forget, for a moment, the "Trigger Warning" tags responsibly deployed when distressing material is shared online. Focus, instead, on everyday folks, in mundane conversations online, who jump at the chance to be offended.
They're everywhere, calling out Indian vacationers as anti-national for choosing Maldives; complaining about women wearing too much makeup or too little; commenting with red-faced emojis on Aishwarya Rai Bachchan's Cannes looks. They have problems with sheet masks (Aren't they bad for the planet?), Alia Bhatt (Doesn't she copy Deepika Padukone?), and iPad ads (Isn't that ad, crushing musical instruments, culturally problematic?). It's like we woke up one day, convinced that the world was a soup we ordered, that was too salty, and must be sent back to the kitchen.
What's wrong with this picture? Plenty. Because...
The internet is not your personal kingdom.
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