Photos or videos?
Brunch|August 27, 2022
Instagram's move to becoming a video-first app led to an online protest. An author and a digital creator present two sides
- Shunali Khullar Shroff
Photos or videos?

"NOW, APART FROM BEING A GOOD DOCTOR, pec S OR A GOOD ARCHITECT, YOU ALSO NEED TO BE A GOOD VJ TO BE ABLE TO GET BUSINESS VIA YOUR FOLLOWERS" SHUNALI KHULLAR SHROFF 

"VIDEOS GRAB MORE EYEBALLS... PEOPLE WANT TO BE ENTERTAINED ON INSTAGRAM TODAY." -ANISHA DIXIT

"Insta's morphed into a performance platform"

"Videos are the future of content consumption"

The platform is no longer about picture aesthetic or capturing a moment. Now it's about rushing through cleverly edited photographs and people trying to grab your attention with a song and a dance. From a photo sharing platform, it's morphed into an entertainment platform where everybody is being performative.

Given that the logo of Instagram is a polaroid camera, it's ironic that it's become TikTok lite.

この蚘事は Brunch の August 27, 2022 版に掲茉されおいたす。

7 日間の Magzter GOLD 無料トラむアルを開始しお、䜕千もの厳遞されたプレミアム ストヌリヌ、9,000 以䞊の雑誌や新聞にアクセスしおください。

この蚘事は Brunch の August 27, 2022 版に掲茉されおいたす。

7 日間の Magzter GOLD 無料トラむアルを開始しお、䜕千もの厳遞されたプレミアム ストヌリヌ、9,000 以䞊の雑誌や新聞にアクセスしおください。

BRUNCHのその他の蚘事すべお衚瀺
No freaks in this Circus
Brunch

No freaks in this Circus

T Venkanna's art isn't easy to look at. That is exactly why you should see it. Sex, gore, beauty, life — he weaves it all in, with fire

time-read
2 分  |
March 08, 2025
I don't mean to intrude, but...
Brunch

I don't mean to intrude, but...

Who, what, where... why does everyone want to know everything? How to shut down personal questions like a pro

time-read
3 分  |
March 08, 2025
Let's conquer the countdown
Brunch

Let's conquer the countdown

Have faith. Breathe. Don't get unalived over deadlines. Those who fought the clock and won, share their best get-it-done hacks

time-read
2 分  |
March 08, 2025
It's a verse-case scenario
Brunch

It's a verse-case scenario

We've hummed to My Heart Will Go On. We know Happy from Despicable Me. Bring back the movie song, it might just help movie sales in a streaming era

time-read
2 分  |
March 08, 2025
Against the tide
Brunch

Against the tide

Bilquis Mir is a canoeist, kayaker, coach and Olympics judge. And to the women athletes of Kashmir, she's a legend, counsellor and friend. Here's how she paddled to the top

time-read
4 分  |
March 08, 2025
Higher ground, Lore standard
Brunch

Higher ground, Lore standard

Farmlore, a little restaurant in Bengaluru, has no PR, no famous chef, no fanfare. So, how did it make it to The World's 50 Best?

time-read
3 分  |
March 08, 2025
Be the last guest dancing
Brunch

Be the last guest dancing

We get it, weddings are exhausting, even if you're just a guest. Here's how to keep the heart full and the events manageable

time-read
2 分  |
March 08, 2025
Is she real, or am AI fooled?
Brunch

Is she real, or am AI fooled?

These 10 AI-generated humans seem so real, it's uncanny. They have jobs, holidays, even IRL besties

time-read
2 分  |
March 08, 2025
This week, we're...
Brunch

This week, we're...

All grown up. So, Sid and Kiara are having a baby. That's cute and all, but you know what that means?

time-read
2 分  |
March 08, 2025
So, what's your family like?
Brunch

So, what's your family like?

Fights, fall-outs, feuds, forgiveness. These 10 thorny sagas will make you realise how normal your own peeps are

time-read
3 分  |
March 01, 2025