Animals rule the internet. Pet dogs are Insta-famous (we're looking at you, @JiffPom with 9 million followers). Taylor Swift's cats, Meredith Grey, Olivia Benson and Benjamin Button, probably get VIP seats on the Eras Tour. Pet parents go all out, hand-feeding, stealing cuddles, treating the furbabies as actual babies. So, how come so few businesses in the real world are pet friendly?
Most restaurants, malls and ride-sharing services have a no-pets policy, even if customers are happy to pay extra for the animal. Indian airlines still dump dogs and cats into the luggage hold. Being pet-friendly makes business sense, especially in a country that has, by one estimate, 38 million pets. Pet businesses (salons, food services, toy companies) are expected to be worth 20,000 crores by 2025, according to a 2023 report by the Indian Pet Industry Joint Advisory Council (IPICA).
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Nitesh Kumar
Para badminton athlete, Nitesh_Kmar
With you, in dispirit
We're not fully over all the things and people that let us down this year. Here are 10 from the naughty list
Zero in on the meaning
Gunjan Chawla Kumar's Sifr series is meditative and repetitive. It shows that something can come from nothing
An attitude of gratitude
There's so much to be grateful for. But take a close look back at the year that's passed and celebrate how far you've come
Thai until you succeed
Thai cuisine flourished after non-Thai chefs took it to the world. Now, two new top-class restaurants are run by Indians
IYKYK
The year's done, the data is in, we've Wrapped, unboxed and unpacked what we could. Were you really paying attention to all the drama of 2024? Find out here. Answers on Page 27
The getaway without the trip
Cut the clutter, add details, and dim the lights. Here are the best hacks for making your home feel like a luxury retreat
When every buddy wins
Why force a single friend to fit every definition of BFF? A circle of besties isn't betrayal, it's a sign of growing up and spreading the love
This week, we're...
Faking a flex. If you have FOMO about concerts, youâre the right market for Get Your Flex. The Insta-based service sells concert video footage, so customers can pretend that they were at the Maroon 5 gig, or paid â¹30,000 for Dil-Luminati seats. For â¹99, you can also be tagged in a concert video by a cool âfriendâ, or get a clip that you can repost. Now, if thereâs more buzz online than at the venue, you know why.
Man of the moments
Sunil Chhetri has retired from football, but he's not done yet. The 40-year-old legend talks about the moments that defined his careerand why his biggest achievement is off the field