For almost half a decade now, thereâs been a concerted effort to support homegrown talentâ from fashion to beauty, and even video games. The clarion call to produce local has never been more pronounced. In fact, I stumbled upon an article from 2020 that chronicled how the creators of Raji: An Ancient Epic, one of Indiaâs most renowned video games, faced immense challenges in securing funding for their project. They experienced so many rejections from prospective investors that they nearly advised their team to seek other employment opportunities. Ultimately, they were awarded an Unreal Dev Grant by Epic Games. The grant programme, established in February 2015, is a $5 million (`40 crore approximately) fund for studios and promising developers.
Raji stood out for the significant attention it garnered as a game developed in India and appreciated in Western markets. Last year was significant for Indian developers as well as how Indian culture was portrayed in video games. In March 2023, Xbox unveiled a programme aimed at assisting âunderrepresented creatorsâ, selecting The Palace on the Hill by Indian developer Niku Games as one of the beneficiaries. In May, Sony introduced a similar initiative to support up-and-coming game developers, especially in India. And then in July, Toronto-based Visai Games released Venba, which has been praised for its portrayal of Indian immigrants in Canada and the experiences of the Indian diaspora.
FOR THE CULTURE
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