“In Cantonese, we have this saying: yi sek ju hang (衣食住行). It conveys what’s most important in life – what you wear, what you eat, where you live, and how you commute,” says Caecilia Chu.
This saying was taught to the entrepreneur by her mother, and has always resonated deeply with the Her World Young Woman Achiever 2023. Born and raised in Hong Kong, Caecilia moved to Singapore in 2017. The Singapore Permanent Resident shares that her humble beginnings meant that she realised the importance of money early in life. “My dad was a postman and my mum was a kindergarten teacher, and having grown up without much, my life goals have always revolved around satisfying the essential needs of yi sek ju hang (衣食住行).”
The 40-year-old elaborates: “I told myself that if I could do a really good job in my career when it comes to banking, finance, and payments, then I can address the fundamental needs that would really impact the lives of others.”
Today, as the CEO and co-founder of Youtrip, Singapore’s first multi-currency mobile wallet, Caecilia is indeed making an impact when it comes to people’s finances, especially in the space of cross-border payments.
In 2018, she launched Youtrip, a fintech platform that allows individuals to use a prepaid Mastercard card to pay in more than 150 currencies – whether they’re travelling or shopping online – without incurring extra currency conversion fees or markups. Effectively disrupting the once opaque foreign exchange payments scene, Youtrip has transformed the way people transact when they travel. Being among the first worldwide to roll out its wallet feature, it’s also the first home-grown multi-currency mobile player in the market.
EMBRACING SETBACKS
この記事は Her World Singapore の October 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です ? サインイン
この記事は Her World Singapore の October 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
Would you consider elopement?
Gen Z and younger millennials seem to be embracing this rising trend.
Peach Perfect
Guerlain’s iconic L’Art & La Matiere collection unveils an enchanting new fragrance with Peche Mirage.
February favourites
Here are some must-haves you will not regret adding to your beauty shelf.
YOU SMELL GOOD
Elixirs that hark back to powerful perfumes of the '80s are gaining popularity. Here's what you need to know.
BALANCING THE GENDER EQUATION
Like many women, United Women Singapore president Tan Ching Ne juggles multiple roles as a full-time professional, women's rights advocate, and mother of two. She shares why building trust and fostering a mindset shift are key to encouraging more women to take on board leadership roles.
THE REAL THREAT OF DEEPFAKES
Are laws enough to stop the rise of deepfake porn? Not without tackling the deeper issues of misogyny and the rise of the manosphere, say experts.
When love hurts...your wallet
How can couples safeguard their finances before saying \"I do\"?
THE ART OF COLLECTING
In the first of a three-part series on alternative investments, we explore the growing popularity of collecting art pieces among millennials, and what this means for private art collectors in Singapore.
Ahead of the curve
This trending celeb-approved hairstyle is not only chic, it just makes sense in this humidity.
Romanticising life with VIOLETTE WAUTIER
Love isn't just a source of inspiration for singer-songwriter Violette - it is the foundation where every step she takes, in both her career and personal life, is built upon.
