Australian designer Michael Lo Sordo is an expert at the art of desire. "One must first feel desirable in order to be desirable," he tells MAXIM, days after his resort 2025 show at Australian Fashion Week. This season, Lo Sordo transported his audience into a mini club land at Machine Hall in Sydney's Kent St complete with live piano music.
"I always like to bring the customer into the world of Michael Lo Sordo, I like to transport them to a place where they can be themselves and where I envisage the clothes I design belong," he explains. "I connect with the customer through the senses: through the music I choose, texture of the fabrics, fragrance of the room and the taste of the finer things such as the champagne I serve."
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