POLITICS IS A GAME of perception, and a clever turn of phrase can make or mar an election. During the 2014 and 2019 Lok Sabha elections, the BJP used the chaiwala and chowkidar jibes against Narendra Modi to establish a connect with voters. For 2024, following the decision of the opposition parties to use the acronym INDIA to define their united front, Modi has come up with his own expansion for the NDA—New India, Development, Aspiration.
Could the 2024 elections be a war between INDIA and New India, the jury is still out, but copywriters on both sides will be working overtime to come up with cleverer versions and slogans. But on the battleground, both sides have revealed their formations. As against INDIA’s 26 parties, the BJP-led alliance showcased 38 constituents, reviving the idea of the National Democratic Alliance, which is in its 25th year of existence. As the last two general elections have shown, the BJP has done well to secure a majority on its own. The major difference this time is the joint effort by the opposition parties to come together on a single platform, prompting the BJP to bring in smaller regional parties to bolster its chances in key states like Uttar Pradesh, Bihar and Maharashtra and also in the northeast.
この記事は THE WEEK India の July 30, 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です ? サインイン
この記事は THE WEEK India の July 30, 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
A golden girl
One of India's most formidable beauties passed away earlier this month. The odd thing is she would absolutely hate this obituary; she hated being written about and avoided publicity for all of her nine decades. Indira Aswani was 93 when she died. But anyone who encountered her, even briefly, was in such awe of her grace and poise, and one could not but remember her forever.
The interest in wine is growing delightfully in India
The renowned British wine writer and television presenter Jancis Robinson, 74, recently came to Delhi and Mumbai to reacquaint herself with India's wine industry. This was the Robinson's fourth visit to India; the last one was seven years ago. On this trip, Robinson and her husband, restaurateur Nicholas Lander, were hosted by the Taj Hotels and Sonal Holland, India's only Master of Wine.
United in the states
Indian-Americans coming together under the Democratic umbrella could get Harris over the line in key battlegrounds
COVER DRIVE
Usage-driven motor insurance policies offer several benefits
GDP as the only measure of progress is illogical
Dasho Karma Ura, one of the world's leading happiness experts, has guided Bhutan's unique gross national happiness (GNH) project. He uses empirical data to show that money cannot buy happiness in all circumstances, rather it is family and health that have the strongest positive effect on happiness. Excerpts from an interview:
India is not a controlling big brother
Prime Minister Tshering Tobgay considers India a benevolent elder sibling as the \"big brotherly attitude\" is happily missing from bilateral ties. He thinks the relationship shared by the two countries has become a model of friendship not just for the region, but for the entire world. \"India's attitude is definitely not of a big brother who is controlling and does not allow the little brother to blossom and grow,\" says Tobgay in an exclusive interview with THE WEEK.
Comrade with no foes
Lal Salaam, Comrade Yechury-you were quite a guy!
Pinning down saffron
In her first political bout, Vinesh Phogat rides on the anti-BJP sentiment across Haryana
MAKE IN MANIPUR
Home-made rockets and weapons from across the border are escalating the conflict
SAHEB LOSES STEAM
Coalition dynamics and poor electoral prospects continue to diminish Ajit Pawar's political stock
