India's premium smartphones market witnessed a surprisingly muted festive period as buyers deferred purchases citing lack of innovation, according to retailers and distributors.
Samsung and OnePlus witnessed the most tepid demand from buyers for smartphones priced at ₹40,000 ($500) or more during the six-week period from mid-September to end-October, said six retailers and distributors across India Mint spoke with.
"Samsung's premium devices saw a clear demand downturn from buyers during the festive period, despite doing strongly in budget 5G smartphones," said Manish Khatri, a partner at Mumbai-based retailer Mahesh Telecom.
Most buyers who walked in during the festive period were not too impressed with Samsung's or OnePlus flagship phone features, he said.
この記事は Mint Mumbai の November 12, 2024 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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この記事は Mint Mumbai の November 12, 2024 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
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