The Showmax streaming service has always given global leader Netflix a run for its money in the local market. Now, it is even shifting the goalposts.
The main way Showmax differentiated itself from Netflix when it first launched in 2015, just months ahead of the arrival in South Africa of the market leader, was to emphasise local content.
Netflix began investing heavily in the making of original local content, and Showmax followed suit.
Showmax then introduced English Premier League (EPL) football in its Pro subscription, but eventually had to drop it due to licensing and cost issues. However, this year it was able to offer the EPL on its mobile service, at an additional cost of R69 a month.
この記事は The Citizen の September 18, 2024 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です ? サインイン
この記事は The Citizen の September 18, 2024 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
Breaking down the auction world
The South African Institute of Auctioneers (SAIA) has unveiled a groundbreaking new resource aimed at making auctions more accessible and less intimidating for everyone.
Breaking down the auction world
The South African Institute of Auctioneers (SAIA) has unveiled a groundbreaking new resource aimed at making auctions more accessible and less intimidating for everyone.
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