Experts Sound Warning Over 'Wild West' Marketing of Injections for Weight Loss
The Guardian|December 26, 2024
From April 2023 onwards not a month has gone by without the MHRA asking websites to amend their advertising of POMs in the context of weight loss, including ads for medications not licensed for such purposes.

The regulator has regularly written to online pharmacies that advertise cut-price and multi-buy deals for jabs to censure them for their promotions, reminding the seller that the suitability of weight-loss injections "should be a professional prescribing decision based on a consultation".

Despite the Committee of Advertising Practice issuing an enforcement notice on the advertising of prescription-only weight-loss treatments in 2021, the number such breaches appears to be increasing: while no complaints were upheld by the MHRA in 2019, and only four websites were reprimanded in 2020, the MHRA upheld 27 such breaches in 2023, and 19 in the first nine months of 2024.

この記事は The Guardian の December 26, 2024 版に掲載されています。

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この記事は The Guardian の December 26, 2024 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

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