If the industry's growth does not slow, the biggest ships in 2050 will be eight times larger, in terms of weight, than the Titanic - the largest ship on the seas before it sank a century ago, according to campaign group Transport and Environment (T&E), which found that the number of cruise ships has risen more than twentyfold since 1970. "Today's cruisezillas make the Titanic look like a small fishing boat," said Inesa Ulichina, a sustainable shipping analyst at T&E.
Industry projections suggest about 35 million passengers will travel the seas on cruise ships this year - a 6% increase from pre-pandemic levels which analysts attribute to rising wealth. Research published by JP Morgan in June found that demand for cruises "remains robust", with no historical lead indicators showing signs of softening. It noted that the cruise industry has moved beyond its core demographic of baby boomers to increasingly attract millennials.
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