X loses 2.7m active users as Musk's 'digital town square' loses its appeal
The Guardian|December 11, 2024
A mass departure from Elon Musk's X has led to the site losing about 2.7 million active Apple and Android users in the US in two months, with its rival social media platform Bluesky gaining nearly 2.5 million over the period.
- Raphael Boyd
X loses 2.7m active users as Musk's 'digital town square' loses its appeal

The exodus has coincided with the exit of prominent figures such as film-makers Guillermo del Toro and Mike Flanagan, and the actors Quinta Brunson and Mark Hamill. Others, such as the Democrat politician Alexandria Ocasio-Cortez, have maintained their X accounts but have begun posting more regularly on Bluesky.

According to the digital market intelligence firm Similarweb, the number of daily active US users on X has dropped by 8.4% since early October, from 32.3 million to 29.6 million.

The number of Bluesky users has risen by 1,064%, from 254,500 to roughly 2.7 million since 6 October.

The increase started slowly, but became more noticeable when Musk assumed control of the X handle @america to promote his Donald Trump-supporting Super Pac and began regularly posting in favour of the former and future president.

この蚘事は The Guardian の December 11, 2024 版に掲茉されおいたす。

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この蚘事は The Guardian の December 11, 2024 版に掲茉されおいたす。

7 日間の Magzter GOLD 無料トラむアルを開始しお、䜕千もの厳遞されたプレミアム ストヌリヌ、9,000 以䞊の雑誌や新聞にアクセスしおください。

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