King Kohli reclaims throne of India's most valued celebrity brand
The New Indian Express|June 19, 2024
WITH a brand value of $227.9 million in 2023, cricketer Virat Kohli surpassed Bollywood star Ranveer Singh to claim the No 1 spot as India's most valued celebrity.

He was No 2 with $176.9 million in 2022. That's a cool 30% jump in one year.

In 2017, with a brand value of $144 million, the star cricketer had surpassed Bollywood heart-throb Shah Rukh Khan for the first time and stood No 1 that year. Since then, Kohli's brand value soared 58% to touch the latest figure.

The brand value of actor Ranveer Singh shot up 383% in the past seven years. He was at No 5 with $42 million in 2017. In 2023, his brand value stood at $203.1 million.

この記事は The New Indian Express の June 19, 2024 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

この記事は The New Indian Express の June 19, 2024 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

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