While Apple may be keen to avoid “artificial intelligence” in its marketing materials, there’s no denying the company’s pursuits in machine learning are driving its technology in new directions. Rumors are now rife that AI will play a significant role in iOS 18, scheduled to release in 2024, so let’s look at Apple’s AI efforts and speculate on what could come next.
SIRI IMPROVEMENTS ARE COMING
Introduced to the world as a voice assistant, Siri has grown to be much more than that. Siri Intelligence now influences everything from calendar scheduling to app suggestions by serving as a catch-all term for various machine learning algorithms. Siri is on the precipice of becoming the real personal assistant we’ve all been yearning for, and with a revolution in AI at Apple, Siri is poised to be the fulcrum of the Apple ecosystem. But it’s not without critique - earlier this year, a former Apple engineer spoke about the smart assistant and explained why it still lags behind its competition, namely Google Assistant and Amazon Alexa. John Burkey, who Apple hired back in 2014 to work on its voice assistant, said: “Seemingly simple updates, like adding some new phrases to the data set, would require rebuilding the entire database, which could take up to six weeks. Adding more complex features like new search tools could take nearly a year.” Now, it seems Apple is ready to upgrade Siri for the future.
この記事は AppleMagazine の October 27, 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です ? サインイン
この記事は AppleMagazine の October 27, 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
AUSTRALIA WON'T FORCE SOCIAL MEDIA USERS TO SHARE THEIR PERSONAL DETAILS WHEN CHILD BAN TAKES EFFECT
Australia’s communications minister said this week the government won’t force social media users to hand over their personal information to tech companies, as children younger than 16 are set to be banned from the platforms.
FORD, FACING ECONOMIC HEADWINDS AND WEAK EV SALES, TO CUT 4,000 JOBS IN EUROPE
Ford Motor Co. says it will reduce its workforce by 4,000 in Europe and the U.K. by the end of 2027, citing headwinds from the economy and pressure from increased competition and weaker than expected sales of electric cars.
SPIRIT AIRLINES FILED FOR BANKRUPTCY. WHAT DOES THAT MEAN FOR TRAVELERS?
Spirit Airlines, the largest budget carrier in the U.S., filed for Chapter 11 bankruptcy protection this week. The airline said customers should not see any disruption to their travel plans while the process unfolds.
MEET THE WORKOUT GROUP THAT GETS PEOPLE EXERCISING OUTDOORS, EVEN IN THE DEAD OF WINTER
The sun had yet to come up in Edmonton, Alberta, and it was more than 20 degrees below zero. Tanis Smith layered up anyway, ready to run up and down hundreds of stairs among the trees in the Saskatchewan River Valley.
ABOUT 20% OF AMERICANS REGULARLY GET THEIR NEWS FROM INFLUENCERS ON SOCIAL MEDIA, REPORT SAYS
About one in five Americans - and a virtually identical share of Republicans and Democrats regularly get their news from digital influencers who are more likely to be found on the social media platform X, according to a report released this week by the Pew Research Center.
COMCAST TO SPIN OFF CABLE NETWORKS, ONCE STAR PERFORMERS FOR THE ENTERTAINMENT GIANT
Comcast will spin off many of its cable television networks that were once at the heart of the entertainment giant, with people increasingly swapping out their cable TV subscriptions for streaming platforms.
NEW PENTAGON REPORT ON UFOS INCLUDES HUNDREDS OF NEW INCIDENTS BUT NO EVIDENCE OF ALIENS
The Pentagon’s latest report on UFOs has revealed hundreds of new reports of unidentified and unexplained aerial phenomena but no indications suggesting an extraterrestrial origin.
AMAZON AND ELON MUSK'S SPACEX CHALLENGE LABOR AGENCY'S CONSTITUTIONALITY IN FEDERAL COURT
Attorneys for Amazon and Elon Musk’s SpaceX argued in a federal appeals court Monday that the National Labor Relations Board’s structure is unconstitutional, advancing a legal fight that may last into the Trump administration where Musk is expected to oversee bureaucratic cost-cutting.
FORGET DRIVERLESS CARS.ONE COMPANY WANTS AUTONOMOUS HELICOPTERS TO SPRAY CROPS AND FIGHT FIRES
When Hector Xu was learning to fly a helicopter in college, he recalled having a few “nasty experiences” while trying to navigate at night.
DELTA CEO SAYS THE TRUMP ADMINISTRATION WILL REVERSE GOVERNMENT OVERREACH' SEEN UNDER BIDEN
The chief executive of Delta Air Lines says the incoming Trump administration will be a “breath of fresh air” for airlines after what he called government “overreach” under President Joe Biden.
