"Our CENTRE IN INDIA Will Be An EXTENSION Of Digi-Key Inc"
Electronics For You|January 2023
Digi-Key Electronics, one of the giants in the distribution of electronics components, recently opened a distribution centre in Bengaluru. Yashasvini Razdan from Electronics For You had a free-wheeling discussion with Ramesh Babu, Chief Information Officer, Digi-Key, and got to know about the plans for this centre. Here are the key excerpts
"Our CENTRE IN INDIA Will Be An EXTENSION Of Digi-Key Inc"

Digi-Key had been planning a setup in India for quite some time, but some legal issues were acting as a deterrent. What has changed for you to take the leap now?

Digi-Key has been in India for a long time, irrespective of whether we physically had a building or not. This year alone, we directly sold around $70 million worth of products from India through the US website. We do have offices (already) in India. For example, in Delhi and Gurgaon we have an order entry support team. So, I see the new centre as an extension of what we already have.

What are the key drivers that prompted Digi-Key to set up a larger presence in India?

First, our sales have grown in India (even) with limited marketing efforts at our end. We had been thinking about how to support the growth, and it reached a point where we needed to have a local presence. We have also seen a shift in our supply chain. Some of our product suppliers are shifting their manufacturing from China to India. The most famous example is that of Apple shifting some of their production to India. There is a whole ecosystem around Apple and other electronics players where they are covering customers. So, we are looking at a very explosive growth and we cannot afford not to have boots on the ground to support as well as fuel the growth and have the infrastructure available readily to support our current customer growth. So those are some of the tipping points for us-sales growth and future potential.

この記事は Electronics For You の January 2023 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

この記事は Electronics For You の January 2023 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

ELECTRONICS FOR YOUのその他の記事すべて表示
STK435 IC-Based STEREO AMPLIFIER
Electronics For You

STK435 IC-Based STEREO AMPLIFIER

This stereo AF amplifier uses the STK435 IC, a highly popular choice due to its simplicity.

time-read
2 分  |
November 2024
A SEWER DRAIN SHIELD For Smart Cities
Electronics For You

A SEWER DRAIN SHIELD For Smart Cities

Drainage systems are vital for storm water management but often transport pollutants, especially plastics, to rivers and oceans, harming ecosystems.

time-read
2 分  |
November 2024
ESP32 SPEECH FUNCTION: Text To Speech
Electronics For You

ESP32 SPEECH FUNCTION: Text To Speech

Speech capability in technology primarily has two dimensions: text to speech (TTS) and speech to text (STT). This device focuses on TTS.

time-read
2 分  |
November 2024
World's Smallest Programable INDUSPHONE DESIGN
Electronics For You

World's Smallest Programable INDUSPHONE DESIGN

This is the second part of designing the world’s smallest phone, where the UI is integrated with the basic functions of the phone.

time-read
2 分  |
November 2024
FLAME-SENSING FIRE ALARM Using An Arduino Nano
Electronics For You

FLAME-SENSING FIRE ALARM Using An Arduino Nano

Fire safety alarms are crucial in both residential and industrial environments.

time-read
2 分  |
November 2024
loT-Based Distribution Transformer CONDITION MONITORING SYSTEM
Electronics For You

loT-Based Distribution Transformer CONDITION MONITORING SYSTEM

The proposed IoT-based distribution transformer condition monitoring system enables real-time monitoring of distribution transformers, identifying such deviations as overload conditions and overheating.

time-read
3 分  |
November 2024
Wi-Fi 6 AND Wi-Fi 7 Powering The Next Wave of Smart Connectivity
Electronics For You

Wi-Fi 6 AND Wi-Fi 7 Powering The Next Wave of Smart Connectivity

Wi-Fi 6 leads with faster data rates and reduced latency while upcoming Wi-Fi 7's backward compatibility will facilitate gradual upgrades from Wi-Fi 6, easing transitions. However, advanced features like multi-link operation (MLO) and ultra-low latency may command a premium, making Wi-Fi 7 suited for high-end applications.

time-read
8 分  |
November 2024
CHARGE FORWARD: High-Voltage Batteries And MSMEs Can Fuel INDIA'S EV REVOLUTION
Electronics For You

CHARGE FORWARD: High-Voltage Batteries And MSMEs Can Fuel INDIA'S EV REVOLUTION

A nuanced explanation of low- and high-voltage EV batteries by Dr Gokhale, Vice President for Battery Technology at JSW Energy, illuminates their advancements and influence. The essential role of MSMEs and academia in developing a strong EV ecosystem emerges, marking their significance for India's push towards self-reliance in this innovative field.

time-read
5 分  |
November 2024
"MILES TO GO Before I Sleep"
Electronics For You

"MILES TO GO Before I Sleep"

A teacher illuminates the path to success through the light of knowledge, yet some teachers extend that light to society through their contributions and research. Known as the architect of the modern M3 electronic voting machine (EVM) and the voter verifiable paper audit trail (VVPAT) that transformed India's democratic process, Prof. (Dr) Rajat Moona's journey began in the modest town of Bareilly. Here is his story, as recounted to and written by EFY's Yashasvini Razdan.

time-read
10+ 分  |
November 2024
STARTUPS & INNOVATORS
Electronics For You

STARTUPS & INNOVATORS

1 One Charger To Charge All Your Devices | 2 Harnessing AI Technology For Efficient Pest Management | 3 Wireless Light-Based Communication With Velmenni's Technology

time-read
8 分  |
November 2024