Los Angeles remains fully committed to the India market. Los Angeles Tourism is the only U.S. Destination Marketing Organisation with full-time staff overseas, including one team member based in Mumbai. To better help Indian trade partners understand the destination, Los Angeles Tourism presently offers a refreshed version of the L.A. Insider training program found at insider.discoverlosangeles.com. This B2B platform highlights Los Angeles through three chapters and educates the travel trade on selling and promoting L.A.
“We also have a dedicated B2B Facebook page to keep the travel trade updated on what’s new in the destination, as Los Angeles is a creative city that is constantly evolving! Moreover, we will continue working with partners like Brand USA, participate in niche travel shows and collaborate with the travel trade in India to ensure that itineraries are structured and customised to suit Indian travellers’ tastes and demands in the coming months,” says Seema.
この記事は Travel Trade Journal の September 2022 版に掲載されています。
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この記事は Travel Trade Journal の September 2022 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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