Business Of Fashion - April 2022

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April was special for us. It marked the return of India Fashion Forum (IFF) after a two-year hiatus as a result of the COVID-19 pandemic. In its 21st edition, IFF got the who’s who of the industry together to map out the future of fashion business in India which is being shaped and re-shaped as I write this. Disruptions to business have been plentiful. The future is certainly uncertain, and if the past two years have taught us anything, it’s that we must prepare for the worst and even when that does not work out, keep our options open and minds agile.

It is clear that to serve and inspire the new-age shoppers, retailers and brands need to re-think their conventional business models. Convenience is the name of the game, a feat that can be best achieved by getting the technology right. But, in creating a digital space that is more responsive to the consumer’s demands, retailers and brands must not forget that brick & mortar stores will not lose ground. Hence, while the online channels cater to the new-age consumer, the offline channels, too, have to be seamlessly integrated into the very design of a comprehensive business model.

IFF 2022 USHERS IN A NEW ERA OF FASHION RETAIL

INDIA FASHION FORUM, THE LARGEST FASHION RETAIL INTELLIGENCE EVENT OF SOUTH ASIA, SUCCESSFULLY CONCLUDED ITS TWO-DAY 21ST EDITION HOSTED AT THE LEELA AMBIENCE GURUGRAM HOTEL & RESIDENCES BETWEEN MARCH 23 AND 24. THE CONGREGATION, AS HAS ALWAYS BEEN, HAD THE BIGGEST NAMES IN THE WORLD OF FASHION SHARE THOUGHT-PROVOKING IDEAS AND DETAILED INSIGHTS ON THE NEXT ERA OF FASHION RETAIL IN INDIA.

5 mins

INGREDIENTS OF A TRANSFORMED FASHION SECTOR

THE TRANSFORMATION SWEEPING ACROSS THE CONSUMER UNIVERSE AND TECHNOLOGY IS THROWING UP MAJOR IMPLICATIONS FOR FASHION BUSINESSES. FASHION RETAIL OF THE NEW WORLD EMBRACES AN INTEGRATED REALITY WITH DEEPLY INTERLACED DIGITAL MOMENTS THAT BOOST PHYSICAL EXPERIENCES, AND VICE VERSA. INDUSTRY EXPERTS SPEAKING AT IFF 2022 ON 'BUILDING FUTURE-PROOF FASHION RETAIL MODELS' DELIBERATED ON BALANCING THE FOUR TENETS OF FASHION RETAILING IN THE NEW WORLD - PURPOSE, INNOVATION, EXPERIENCE AND ENGAGEMENT.

10+ mins

THE NEXT THREE YEARS OF FASHION RETAIL

IN HER ADDRESS ON DAY ONE OF INDIA FASHION FORUM 2022, SALONI NANGIA, PRESIDENT, TECHNOPAK ADVISORS, SHARED A COMPREHENSIVE OUTLOOK OF THE INDIAN ECONOMY APROPOS OF THE COUNTRY'S FASHION INDUSTRY OVER THE PAST YEAR, WHILE SHARING MORE DETAILS ON YEARS TO COME AND HOW THE INDUSTRY IS EXPECTED TO SHAPE UP BY 2025. NANGIA ALSO SPOKE ABOUT TRENDS AND IMPERATIVES THAT THE SENIOR MANAGEMENT NEEDED TO FOCUS ON OVER THE NEXT 12 TO 18 MONTHS THAT WOULD HAVE A SERIOUS IMPACT ON THEIR BUSINESS.

9 mins

CHANGE BUSINESS DYNAMICS, GET FUTURE-FIT

IN THESE TIMES OF UNCERTAINTY, THE RETAIL INDUSTRY HAS SEEN A FUNDAMENTAL SHIFT IN THE WAY OF DOING BUSINESS. CONSUMER BEHAVIOUR IS CHANGING AND OLD BUSINESS MODELS ARE SHAKING. FROM CONSUMERS BUYING CONSCIOUSLY TO BRANDS EXPLORING THE METAVERSE, DEVELOPING FUTURE-FIT COMPANIES THAT CAN NAVIGATE TIMES OF VOLATILITY, UNCERTAINTY AND CRISIS IS TOP OF THE MIND OF MOST CEOS TODAY. THIS IS WHAT SOME INDUSTRY LEADERS, SPEAKING AT IFF 2022, THOUGHT OF THE CHANGING DYNAMICS.

8 mins

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Business Of Fashion Magazine Description:

IMAGES Business of Fashion is a monthly resource for fashion retailers, brand owners and industry leaders in India. It delivers fashion business intelligence on emerging retailers, disruptive technologies and domestic and global brands that are making their mark in the industry at a time of unprecedented change.

With a 24 year old loyal reader base of over 60,000 top decision makers, fashion retailers and fashion buyers, spread across all sectors of the business of fashion in India, IMAGES BoF has constantly proven itself as easily the most focused and best targeted fashion business media in India.

Launched in 1992, the monthly magazine is an informed, analytical publication on the fashion business in the country. It has played the role of a catalyst in the retail evolution in India focused on and driven by branding, marketing and retailing of fashion in the country. It enables continuous information exchanges through its activities - facilitating networking among investors, retailers and brand leaders. The publication is amongst the country’s top recall business magazines in India and its reach extends to 2,00,000 of India's top decision makers in retail and retail support business.