Purity founder and owner Nizam A. Baki reveals how he brought design-consciousness to the region with the launch of his empire.
Simple, elegant and ethereal: Like the iconic products that help define history, the best design purveyors not only demonstrate refined judgment, but an acute sense of what it means to be human. Nizam A. Baki, founder of Purity, has created a destination that has transformed how Dubai experiences the world’s most stylish furnishings and accessories.
With the recent launch of the first BoffiStudio in the MENA region from its stunning Dubai Design District (d3) showroom, Purity has once again created a focal point for the region’s most selective design aficionados. But Baki has been a pioneer and crusader since 2004 – long before the recent explosion of the region’s design scene.
What really sets Purity apart is that it was the first firm in the region to design its kitchen and bathroom showroom like a gallery space. Clean and minimalistic, it made a distinct design statement.
Denne historien er fra September 2017-utgaven av Identity.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra September 2017-utgaven av Identity.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Breaking the mould
A collision of forces has given birth to a new project called The Great Design Disaster. Led by a passionate duo – interior architect Gregory Gatserelia and design enthusiast Joy Herro – its aim is nothing short of shaking up the traditional boundaries of the contemporary design market. identity catches up with Herro to learn more.
A taste for luxury
Häcker Kitchens is on a mission to 'disrupt the kitchen industry' in the Middle East
An Italian affair
An exclusive collection by online retail platform Artemest has been curated by Dubai-based interior designer and founder of Styled Habitat, Rabah Saeid, and combines Italian handcrafted pieces inspired by cosy nights in.
At the nexus of design and function
Casamia is home to truly contemporary kitchens for lovers of elegance and understated style
DESIGN FOCUS: A FEAST FOR THE EYES
As a place for everything from cooking and eating to entertaining and gathering with family and friends, the kitchen is the heart of any home. It can be a space that invites creativity as well, not only with food but also with design. Contemporary or traditional, urban-inspired or with a countryside feel, adorned with neutral colours or noble materials, bespoke or modular: there are many options to reflect your own style.
Contemporary heritage
Launched just a few months ago, new brand and gallery Don Tanani revives the past with a contemporary eye, through objects that are at the crossroads of design and art
Distant voices
The voices of 4000 Lebanese citizens have travelled to the Venice Architecture Biennale as part of Beirut-based architecture and design duo T SAKHI’s installation, ‘Letters from Beirut’. With the hope of fostering dialogue and honouring the Lebanese community, the installation shares narratives in the wake of the city’s ongoing reconstruction following the explosion in Beirut on 4 August last year.
An urban legacy
A new book chronicling Sharjah’s modern urban landscape offers a wide-ranging view of the UAE’s third-largest city
WEEKEND LIFESTYLE
This Sydney home achieves harmony through the perfect balance of proportions, materials and colours
A labour of love
The House of Today platform has supported emerging design talent and students in Lebanon for nearly a decade. Today, in the face of ongoing challenges, their efforts remain as solid as ever.