Taking a sartorial approach, interior designer Sabrina MacLean homes in on an untapped demographic for her new venture, Maison MacLean.
After years of collaborating with her mother, Carola Hinojosa of the Miami-based Hinojosa Studio, interior designer Sabrina MacLean has launched her own independent venture, Maison MacLean— a boutique decorating service oriented to what she believes to be an untapped demographic: urban bachelors.
In an era of increasingly fluid gender identities and marital values, the proposition skews toward daring, if only for its seemingly blithe embrace of convention. Yet in her experience working on high-end residential and hospitality projects, MacLean says, she simply identified a market need and saw an opening to cater to a specific niche. “I saw that the projects always went super smoothly, the decision-making process is much quicker,” MacLean recalls about her experience working with male clients. “They just want to get things done, and they want the expertise of an interior designer to lean on.”
Denne historien er fra April 2018-utgaven av Metropolis Magazine.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra April 2018-utgaven av Metropolis Magazine.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
No New Buildings
The energy already embodied in the built environment is a precious unnatural resource. It’s time to start treating it like one.
The Circular Office
Major manufacturers are exploring every avenue to close the loop on workplace furniture.
Signs of Life
Designers, curators, and entrepreneurs are scrambling to make sense of motherhood in a culture that’s often hostile to it.
Interspecies Ethic
In probing the relationship between humans and nature, two major exhibitions question the very foundations of design practice.
Building on Brand
The Bauhaus turned 100 this year, and a crop of museum buildings sprang up for the celebration.
Building for Tomorrow, Today
Radical change in the building industry is desperately needed. And it cannot happen without the building trades.
Strength from Within
Maggie’s Centres, the service-focused cancer support network, eschews clinical design to arm patients in their fight for life.
Next-Level Living
The availability of attractive, hospitality-grade products on the market means everyday consumers can live the high life at home.
Mi Casa, Su Casa
Casa Perfect creates a memorable shopping experience in lavish private homes.
Enter The Culinarium
AvroKO imagines the future of residential amenities—where convenience, comfort, and sustainability meet.