Revolutionary British-designed premium car audio technology with the potential to bring huge improvements to both on-the-move listening experiences and overall car efficiency is soon to be launched by a Midlands company that was spun out of Warwick University’s engineering department 20 years ago.
The company, Warwick Acoustics (WA), has headquarters at the MIRA Technology Park near Nuneaton and it bases its revolutionary business on the development of electrostatic speakers that are smaller, lighter, higher performing and easier to package than any existing conventional speakers for cars. In addition, WA – which also develops accompanying software for its systems – claims powerful advantages in sustainability for the trailblazing new products, due to be revealed in a prototype vehicle soon.
WA’s managing director is Mike Grant, who was drafted in by the company’s investors in 2015 to assess its potential. The firm had harboured its highly promising audio technology for about 10 years but done little to move towards production. Grant says his first job was “to decide if the company’s technology had a production future”. He soon recognised that although electrostatic speakers weren’t new in principle, WA’s unique ‘take’ on them made them especially suitable for cars and e-technology. He reckoned that with the right kind of development programme, they could become “classic disruptors” in a global market for around 500 million car-based speakers a year, currently worth around $8 billion (£5.9bn).
Denne historien er fra January 26, 2022-utgaven av Autocar UK.
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Denne historien er fra January 26, 2022-utgaven av Autocar UK.
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