The point-and-shoot camera makes an unlikely comeback as a party accessory
With the advent of the smartphone, the point-and-shoot camera would seem redundant. The whole idea, after all, is a device that’s small enough to fit in a pocket and requires you only to “point and shoot.” The category is nonetheless having a creative renaissance after years of declining sales. At the two most recent Met Galas, musician Frank Ocean and model Kendall Jenner brought along their ’90s-era Contax T3s to document the festivities. Think of the new point-and-shoot as Gen Z’s version of the vintage Polaroid, but one that’s lighter, can take high-definition video, and elevates the quality of your images in the quickest and most space- effective way. Many new models can even be paired with phones, so you can have your shot and Instagram it, too. We road-tested the latest offerings from Ricoh, Fuji, and Panasonic—plus a few classics of the genre—and present six compact cameras that deliver, whether it’s for a splash-prone pool party or a gala of your own.
1. The Status Purchase
Denne historien er fra August 19, 2019-utgaven av Bloomberg Businessweek.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra August 19, 2019-utgaven av Bloomberg Businessweek.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Instagram's Founders Say It's Time for a New Social App
The rise of AI and the fall of Twitter could create opportunities for upstarts
Running in Circles
A subscription running shoe program aims to fight footwear waste
What I Learned Working at a Hawaiien Mega-Resort
Nine wild secrets from the staff at Turtle Bay, who have to manage everyone from haughty honeymooners to go-go-dancing golfers.
How Noma Will Blossom In Kyoto
The best restaurant in the world just began its second pop-up in Japan. Here's what's cooking
The Last-Mover Problem
A startup called Sennder is trying to bring an extremely tech-resistant industry into the age of apps
Tick Tock, TikTok
The US thinks the Chinese-owned social media app is a major national security risk. TikTok is running out of ways to avoid a ban
Cleaner Clothing Dye, Made From Bacteria
A UK company produces colors with less water than conventional methods and no toxic chemicals
Pumping Heat in Hamburg
The German port city plans to store hot water underground and bring it up to heat homes in the winter
Sustainability: Calamari's Climate Edge
Squid's ability to flourish in warmer waters makes it fitting for a diet for the changing environment
New Money, New Problems
In Naples, an influx of wealthy is displacing out-of-towners lower-income workers