On May 20, Elon Musk flew to São Paulo to announce an expansion of his satellite internet service, Starlink. The moment could, and perhaps should, have been regarded as the latest in a list of achievements that have made Musk the best-known technologist of his generation and the richest person in the world.
His rocket company, Space Exploration Technologies Corp., was the first private company to carry astronauts to the International Space Station. It now sends so many rockets to orbit, with such regularity, that it has put in place a constellation of thousands of satellites—Starlink— to provide internet service just about anywhere on Earth. The business serves hundreds of thousands of customers around the world, including in Ukraine—which has relied on Starlink-provided connectivity during the Russian invasion—and, according to the new announcement, 19,000 rural schools in Brazil.
Denne historien er fra May 30 - June 06, 2022 (Double Issue)-utgaven av Bloomberg Businessweek.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra May 30 - June 06, 2022 (Double Issue)-utgaven av Bloomberg Businessweek.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Instagram's Founders Say It's Time for a New Social App
The rise of AI and the fall of Twitter could create opportunities for upstarts
Running in Circles
A subscription running shoe program aims to fight footwear waste
What I Learned Working at a Hawaiien Mega-Resort
Nine wild secrets from the staff at Turtle Bay, who have to manage everyone from haughty honeymooners to go-go-dancing golfers.
How Noma Will Blossom In Kyoto
The best restaurant in the world just began its second pop-up in Japan. Here's what's cooking
The Last-Mover Problem
A startup called Sennder is trying to bring an extremely tech-resistant industry into the age of apps
Tick Tock, TikTok
The US thinks the Chinese-owned social media app is a major national security risk. TikTok is running out of ways to avoid a ban
Cleaner Clothing Dye, Made From Bacteria
A UK company produces colors with less water than conventional methods and no toxic chemicals
Pumping Heat in Hamburg
The German port city plans to store hot water underground and bring it up to heat homes in the winter
Sustainability: Calamari's Climate Edge
Squid's ability to flourish in warmer waters makes it fitting for a diet for the changing environment
New Money, New Problems
In Naples, an influx of wealthy is displacing out-of-towners lower-income workers