Neil Blumenthal is cofounder of WARBY PARKER.. His wife, Rachel, started ROCKETS OF AWESOME. With children ages 4 and 8, they run their home life like a third business. Here’s how it breaks down by the hour.
Gemma, G wait!” Rachel Blumenthal orders the blonde blur that is her 4-year-old daughter with the zoomies. “You have a raspberry smoothie unibrow!” There are leggings and bows and 8-year-old Griffin to get out the door for school. But it’s all good. Breakfast has been accomplished, workouts done, emails answered, lunches packed, assistants coordinated between his company and hers—and now, wipe in hand, a unibrow crisis averted. And it’s only 7:30 at the Blumenthals’.
Neil and Rachel Blumenthal, 38 and 39, met freshman year at Tufts University and married in 2008. By then, she’d already started a jewelry brand, Rachel Leigh. He followed suit in 2010 by cofounding Warby Parker, the industry disruptor that sells trendy prescription eyeglasses for $95 and has grown to nearly 100 stores and 2,000 employees with a valuation, reportedly, of $1.75 billion. Meanwhile, in 2016 she launched Rockets of Awesome, talking to investors while in labor with their second child. With 55 employees and a new investment from Foot Locker, her new brand of children’s clothing is designed exactly for mornings like this.
But while not every entrepreneur can claim the Blumenthals’ level of business successes, many can relate to their real-life scramble outside the office. Being parent-entrepreneurs requires improvisation. Like the time this spring when they were checking in at JFK for a trip to the Bahamas and Neil turned to Rachel and said, “Your passport is expired.” She thought: Surely you don’t know how to read a passport because that would never happen to me. But, yeah: expired. So? Step one, distract the kids at Dunkin’ Donuts; two, google “emergency passport”; and three, reschedule her flight as the others flew off to the Bahamas. “It was Saturday. I got there Monday,” says Rachel. “It was the most peaceful three days of my entire life.”
Denne historien er fra July - August 2019-utgaven av Entrepreneur.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra July - August 2019-utgaven av Entrepreneur.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
The Better Way to Fail
The next time something you do flops, here's a new way to learn from it.
Making the Midlife Leap
After getting laid off in her early 50s, Keri Gardner decided she wanted to control her own fate-so she bought a franchise with her 401(k).
A Quick Guide to Franchise Ownership Costs
Franchising costs money. Here's what everything means.
This Doughnut Franchise Is Hitting the Road
To grow, DonutNV needed a steady supply of delivery trailers. So last year, it started making them itself.
3 Steps to Find Your Perfect Franchise
There are many brands out there. Finding the right one is up to you.
This Fencing Franchise Is Ready for Growth
Superior Fence & Rail nearly doubled its sales in one year. How? By stepping back and focusing on fundamentals.
What Are a Franchisee's Role and Responsibilities?
If you're going to be a franchisee, you should know exactly what's expected of you.
This Dog-Training Franchise Is Zooming Ahead
After a rough few years, Zoom Room made major changes...and has emerged as a stronger, faster, very well-behaved business.
What's the Real Damage?
Most clean-up companies just fix messes, like fire or flood damage. But 911 Restoration's new CEO saw an opportunity to help with the other emergency they often encounter: customers' emotional trauma.
Mental Health Services, Franchised
The U.S. is facing a growing mental health crisis. Ellie Mental Health wants to be the solution.