“Probably water and bananas,” Navarro laughs.
“What are people buying now?” Peters asks.
“Everything!” Navarro laughs again.
When South African President, Cyril Ramaphosa, declared the National State of Disaster on March 15 and followed it with a strict Level 5 lockdown on March 27, this prohibited large public gatherings, local and international travel, and schools and universities from continuing in-person classes.
The ides of March brought with it fear, frenzy and public panic as South Africans flocked to their local supermarkets to stock up on essentials such as toilet paper, soap, cleaning agents, non-perishables, disinfectants and sanitizers.
This is when OneCart went from serving about 150-250 shoppers a day to almost 10 times that number today.
“I think what worked in our favor was that consumers were more willing to or wanted to stay at home. So what we saw was obviously a greater adoption of our product in terms of growth. What we saw was, in essence, about 500% growth during Covid, so it was quite significant,” says Peters.
Denne historien er fra October - November 2020-utgaven av Forbes Africa.
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Denne historien er fra October - November 2020-utgaven av Forbes Africa.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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