Founded in 1999 as the first business of Alibaba Group, Alibaba.com is a leading wholesale marketplace for global trade committed to facilitating ‘Global Buy, Global Sell.’ Through the platform, millions of buyers and sellers across 200 countries and regions – trade agents, wholesalers, retailers, SMEs – can trade in over 40 major categories ranging from raw materials to component parts and even finished goods.
Alibaba.com established its India operations in 2008 and has since served millions of buyers and sellers. According to an analysis by the group, India ranks second in the top-20 buyer distribution list and first in the top-10 global seller distribution. Currently, Alibaba.com operates with a global network of 150 million registered members, connecting Indian SMEs with buyers across the world.
Alibaba plans to expand its Indian merchant-user base and create a powerful local e-commerce ecosystem for SMEs.
The focus on B2B in India is for businesses from India to do more for themselves outside of the local market.As a part of a deepening commitment towards India and in line with its partnership approach, the B2B platform, Alibaba.com, has introduced a successful reseller strategy in the country. By working with resellers, it’s localising its approach in the Indian market. The brand believes that by going through resellers, it will be able to tap their resources, networks and knowledge in order to more, efficiently and serve a burgeoning Indian SME community.
Its key focus is to introduce Indian merchants to the world, starting with China and then Southeast Asia. It is bringing products from Indian SMEs and brands on its platform to consumers not only in India but in China and then SE Asia.
In a freewheeling chat with IMAGES Retail, Denny Wang, Regional Director, B2B Business, South Asia, Alibaba.com explains how Alibaba is helping retailers in India grow.
Denne historien er fra October 2019-utgaven av Images Retail.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra October 2019-utgaven av Images Retail.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
McDonald's The Maharaja Mac Of Transit Retail
While McDonald’s serves as a great example of successfully Indianising a global brand, it is also an insightful case study in strategically making transit retail work
Founders, Market are Key for D2C Investors
Investors and brands across the retail landscape are the crucial factors considered when raising funds
Powering Consumption Growth India's Home and Household Market Report
The report from Deloitte India projects that India’s home and household market is witnessing strong demand, particularly in tier 2 and tier 3 cities that are emerging as growth hubs
Tech Infra Readiness Among Top Challenges in GenAI implementation
Tech infrastructure readiness is one of the top three challenges organisations in the technology, media, and telecom (TMT) sector face when implementing Generative AI (GenAI) solutions, a report stated.
Amazon India Introduces AI Chatbot Rufus Ahead of Festive Sale event
E -commerce major Amazon India launched a new generative AIpowered conversational shopping assistant, Rufus, ahead of the start of its festive sale event.
'Fusion of Art and Commerce Helps Virtuous Retail Create Culturally Rich Shopping Environments'
Sumi Gupta, board member of VR South Asia, who spearheads all things art and culture at the group, talks about the unique approach of curating art festivals in retail spaces to foster a deep community connection and drive commerce
Jumboking's Travel Retail Journey
About 95% of Jumboking's outlets are positioned at busy transit hubs benefiting from the high foot traffic these places enjoy
What's Driving the Success of Electronics on Q-commerce
Electronics are among the hottest selling items on q-commerce. Here's what's driving the trend and why the collaboration is a win-win for all stakeholders
Measuring the Influencer Effect
Influencer marketing has become a core part of every brand's marketing. But does it really benefit brands?
Mid-range Smartphone Users Lead in Premium Product Engagement
The study, conducted by Bobble AI’s Market Intelligence division, delves into the online shopping behaviour of smartphone users
