Today, Lauren James Enterprises, a Fayetteville, Arkansas–based apparel company that sells preppy dresses and T-shirts with a southern flavor, has more than 100 employees, three retail locations, and $13 million in revenue. In the beginning, it was just Lance and Lauren Stokes, their baby, and the business—and no time to sleep.
I WAS ON BED REST for 10 weeks before our first child, Lofton, was born. That seems like fun on the first day, but it gets so boring. So I had to get a lot of new hobbies. One I kept coming back to was sketching dresses.
SUNDRESSES are my first true love. I wish I could live my life in sun - dresses. They are so feminine and southern and fun.
WHEN LOFTON WAS BORN, he was really tiny—just five and a half pounds. When he was 6 weeks old, I realized I wasn’t ready to go back to work at the hospital, where I was a nurse.
LANCE SUGGESTED I turn sketching dresses into a business. I thought he was losing his mind. I’m not an entrepreneur. My parents weren’t entrepreneurs. But he said, “You love this so much. You only live once.”
Denne historien er fra September 2017-utgaven av Inc..
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Denne historien er fra September 2017-utgaven av Inc..
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
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