The Next Big Leap In Tech
SME Magazine Singapore|Issue 18, 2021
Many believe that the next big leap in technology after smartphones will be augmented reality, or AR. Google has tried it with its Glass project, with mixed results. Apple is rumoured to be making a prototype AR headset or glasses, hoping to create an iPhone-like impact.
The Next Big Leap In Tech

Nevertheless, we are just beginning to explore the possibilities of what AR can do. This week, SME speaks to Ahn Sangchul, CEO and founder of startup Letsee, a B2B company that offers AR solutions.

WHAT PROMPTED THE MOVE FROM BEING A RESEARCHER AT ONE OF KOREA’S TOP INSTITUTES, TO FOUNDING LETSEE?

Web-based Mixed Reality technology was originally the subject of my doctoral research. It came to life in my dissertation and academic papers. My research obtained its value in patents in both Korea and abroad and got published in the academic world. I wanted this technology to become known to the world, bring the contribution to the development of humanity and prove its usefulness. The fastest way to make it happen was to pioneer the market directly rather than leaving it only as a thesis.

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