A Force For Good
The CEO Magazine Asia|April 2021
Through brands such as Nescafé, Milo, Bear Brand, Maggi and Nido, Nestlé has become a part of daily life for citizens of the Philippines. When a country and an enterprise become so intertwined, the company has a duty to contribute to society, says Nestlé Philippines chair and CEO Kais Marzouki.
Michael Wayne
A Force For Good

NAME:

Kais Marzouki

COMPANY:

Nestlé Philippines

POSITION:

Chair & CEO

LOCATION:

Manila, Philippines

The array of brands that fall under the umbrella of multinational food corporation Nestlé is familiar to millions around the world. From Maggi noodles to Gerber baby food, from KitKat to Nescafé, Nestlé’s 2,000plus brands have become more than a part of life all around the world – for many, they’re a way of life.

And for the leaders of Nestlé’s international operations, the challenge is to determine how its products best fit in to their respective country’s lifestyle. This doesn’t simply suggest how Nestlé should do business in those parts of the world; it informs company culture, which Nestlé Philippines Chair and CEO Kais Marzouki believes is as necessary an ingredient as milk to Milo.

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