Rising Trends Of Startup Culture And Entrepreneurship
The Observer of Management Education|August 2017

Entrepreneurship is all about one’s readiness to take risks, create structure and handle a business in a competitive world that is dynamic.

Kalpana Sinha
Rising Trends Of Startup Culture And Entrepreneurship

It is believed that to establish a startup, one should stop sketching and start building. Once the building of a startup successfully ends no one can be a barrier and the entrepreneurs become irrepressible. Entrepreneurship and start-up activities in India have grown greatly in numbers.

The current startup culture

As seen nowadays, there is a huge advancement in technology and ease in finding source for finance, more people specially the youth is showing major interest towards the new startup culture that is in trend. In this culture there is always a way and scope of innovation and because of this scope it has the ability to change the world. Startups by offering a better way to everything are challenging companies that have stood for 100 years. Startups work in a transparent environment and aim at improving the way one serves the customers. Startup companies hunt for new ideas and they jump on it to find fresh and enhanced ways to use the idea and to come up with improved quality.

There are numerous reasons that are boosting up the startup culture for the millennium generation. Current is the generation that has a whole lot of innovative ideas, greatest of the minds but cannot work under the conventional work environment. This is where startups play their role and gives the way to those who want to be their own boss. Also, one more thing that is attracting people towards this startup culture is that government offers a lot of benefits to startups and is trying best to build the desired ecosystem. So, the government with its encouragement is adding oodles to the ongoing entrepreneurial culture.

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