On The Road

Shawn Christian has turned his love of travel into a new business.

- Stephanie Sloane

Shawn Christian has taken his wanderlust and turned it into a new business, Lux Soul Traveler, that creates travel and lifestyle content for social media outlets. “This is a passion project of mine and it’s been an incredible ride so far,” begins Christian. “I’m really enjoying all of the destinations that I go to. I’m going to create an immersive experience that people can go along for the ride and the journey, and a show to inspire other people, to encourage them to get out from wherever they’re at; it’s a bit of escapism. I really want it to be enriching and entertaining.”

The name, Christian explains, says everything about how he wants people to perceive his new venture. “I knew I wanted it to be part luxurious and soulful,” he explains. “When I say luxurious, there’s not a price tag; it’s sort of a state of mind, a state of being. I know plenty of people who are extremely wealthy, but very generous and very soulful with their time and their money and who they are as people. I know many people are so soulful, but they live this luxurious life with no money. Some people are like, ‘I don’t get it. Is it luxury? Is it soulful?’ I said, ‘It’s both! That’s what it can be. Life should be a balance of those two things.’ ”