Dreams Of Ubiquitous Social Robots Still Aren't Coming True
AppleMagazine|May 3, 2019

Hopes that the tech industry was on the cusp of rolling personal robots into homes are dimming now that several once-promising consumer robotics companies have shut down.

Dreams Of Ubiquitous Social Robots Still Aren't Coming True

The latest casualty was San Francisco startup Anki, maker of the playful toy robot Cozmo, which upon its release in 2016 seemed like the start of a new wave of sociable machines.

That dream ended this week when Anki CEO and co-founder Boris Sofman gathered many of the company’s nearly 200 employees to deliver the news that all of them would be laid off Wednesday. The bad news soon spread to fans and owners of Cozmo, introduced in 2016, and its cousin Vector, unveiled last year in an effort to appeal to grown-ups.

“Cozmo was the first robot that felt almost alive,” said David Schaefer, a programmer and robot enthusiast in Portland, Oregon, who was so enamored with the feisty machine that he created a “Life with Cozmo” channel on YouTube that’s attracted millions of viewers. One of the most popular videos, called ”Unrequited Love,” documents Cozmo’s awkward interactions with a guinea pig.

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