Nvidia GeForce GTX 1080 Ti

All hail Pascal, the new king… again?

- Zak Storey

A Year Ago, we reviewed Nvidia’s first Pascal card, the GTX 1080. Coming in at $700, it shocked the tech sphere with its exceptional performance. It wasn’t just a rebadge, or a meager 10 percent improvement over the previous generation, but a card that took the last-gen Titan X, and threw it to the curb. Nvidia justified the price by saying it was just right for the stunning level of performance. The tech community faltered—a card that would usually cost around $500 was hit by an increase of almost 40 percent.

Fast-forward 10 months, and the ecosystem hasn’t entirely changed. Nvidia is still ruling the roost when it comes to those heady graphical heights, and with the developer-focused Titan X coming in at an eye-watering $1,200, for what amounts to a 10–15 percent performance increase over its GTX 1080 sibling, the GTX 1080 was the go-to choice. Until now.