New, Modular Mac Pro in the Pipeline
Typically, Apple won’t publicly launch into extensive detail about any upcoming products until those products are on the verge of shipping. However, the company recently broke from this playbook for a meeting with a small number of reporters - in Apple’s Product Realization Lab for the Mac, too - with whom the subject of the Mac’s future was brought up. The message that the press walked away with was clear: Apple is committed to giving the Mac a bright future for professional users.
THE MAC IS CLEARLY FLOURISHING
TechCrunch paints a vivid picture of Apple’s Mac PRL, as the facility is dubbed in abbreviation. Reporter Matthew Panzarino details the “display of Macs from many eras of Apple”, including the “solid chunk of aluminum mocking up the slim 12-inch MacBook” and “the 20th Anniversary Mac famously sketched out by Jony Ive before he was head of all things design at Apple.” This PRL is located in an Apple-owned business park in Cupertino and Mac desktops and laptops are prototyped here.
Considering various statistics that Phil Schiller, Apple’s senior vice president of Worldwide Marketing, shared with the press at this meeting, the Mac looks to be in great health. The Mac’s user base is now closing in on 100 million, while the business has nearly reached a run rate of $25 billion, putting it close to the value of a Fortune 100 company. 80% of Macs currently shipped by Apple are notebooks, with the remaining 20% desktops. In the first fiscal quarter of 2017, when the redesigned MacBook Pro was introduced, MacBook Pro sales as a whole grew by 20%.
Denne historien er fra April 15, 2017-utgaven av Techlife News.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra April 15, 2017-utgaven av Techlife News.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
SOUTH KOREA FINES META $15 MILLION FOR ILLEGALLY COLLECTING INFORMATION ON FACEBOOK USERS
South Korea’s privacy watchdog this week fined social media company Meta 21.6 billion won ($15 million) for illegally collecting sensitive personal information from Facebook users, including data about their political views and sexual orientation, and sharing it with thousands of advertisers.
CHINESE ONLINE RETAILER TEMU FACES EUROPEAN UNION INVESTIGATION INTO ROGUE TRADERS AND ILLEGAL GOODS
Chinese online retailer Temu is facing a European Union investigation over suspicions it’s failing to prevent the sale of illegal products, the 27-nation bloc’s executive arm said.
CORNING FACES EU ANTITRUST SCRUTINY OVER GORILLA GLASS DEALS WITH PHONE MAKERS
Corning is facing European Union antitrust scrutiny after the bloc’s watchdog said this week it’s investigating the speciality glass maker’s exclusive deals for its Gorilla Glass used in cellphones.
NEW CEO AT CVS BEGINS TO BUILD HIS TEAM WITH A GOAL OF REVIVING THE STRUGGLING HEALTH CARE GIANT
CVS Health fell short on third-quarter profit, but it posted strong sales and the health care giant shook up leadership under new CEO David Joyner after a rough year that has sent shares plunging.
NINTENDO REPORTS LOWER PROFITS AS DEMAND DROPS FOR ITS AGING SWITCH CONSOLE
Nintendo, the Japanese video game maker behind the Super Mario franchise, said Tuesday that its profit fell 60% in the first half of the fiscal year, as demand waned for its Switch console, now in its eighth year since going on sale.
AS THE DATA CENTER INDUSTRY BOOMS, AN ENGLISH VILLAGE BECOMES A BATTLEGROUND
Originally built to store crops from peasant farmers, the Tithe Barn on the edge of the English village of Abbots Langley was converted into homes that preserve its centuries of history.
THE BEST SMALL SUVS FOR CITY DRIVING
SUVs are popular in part due to their elevated ride height, commanding view of the road, and roomy interiors.
GOOGLE MAPS ADDS AI FEATURES TO HELP USERS EXPLORE AND NAVIGATE THE WORLD AROUND THEM
Google Maps is heading down a new road steered by artificial intelligence.
TESLA SHARES SOAR 14% AS TRUMP WIN SETS STAGE FOR ELON MUSK'S ELECTRIC VEHICLE COMPANY
Shares of Tesla soared following an election that will send Donald Trump back to the White House, an outcome that has been strongly backed by CEO Elon Musk in the closing months of the race.
APPLE BREAKS OUT OF RECENT SALES SLUMP AS IT GEARS UP TO MAKE ITS LEAP INTO THE AI CRAZE
Apple snapped out of a recent iPhone sales slump during its summer quarter, an early sign that its recent efforts to revive demand for its marquee product with an infusion of artificial intelligence are paying off.
