Two years ago in this magazine I called for the resurrection of lager beer.
It wasn’t particularly noteworthy as it was a plea I’d issued before and one I expected would continue to go unheeded. In a world dominated by juicy, hazy IPAs, I dreamed aloud about a new wave of subtler, nuanced beers. I openly hoped for a brewing industry focused on something other than the same-y hop flavors and aromas that continue to cast their shadow over American beer.
Dreams do come true. After more than a decade of preaching the beauties of lager, recent sales data suggests that the much-neglected family of beers is finally gaining some traction among craft consumers. Sadly, it’s not with Maibocks or Dunkels as I had wished, but with the more approachable Pilsner style. That’s understandable. As a very general proposition, Pilsner remains relatable to almost any drinker. It also benefits from a familiar name, one not nearly as foreign in nomenclature as Schwarzbier.
Denne historien er fra #125 (June 2017)-utgaven av BeerAdvocate magazine.
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Denne historien er fra #125 (June 2017)-utgaven av BeerAdvocate magazine.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Trainers Incorporate Beer-Making Equipment Into Brewery-Hosted Workouts
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Mug Club 2.0
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Fruit Of The Vine
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The Shaved Duck
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John Segal Jr. The Hops Farmer
Although John Segal Jr. spent many childhood summers in Washington’s Yakima Valley and once brought a block of hops to show-and-tell, the third generation hops farmer never envisioned taking over the family business.
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when david morgan first got into the craft business, it was as a retailer, and beer evangelism was a heavy lift. now, more than 15 years later, morgan is at the production end of the business, and the wind is at his back. singlespeed brewing, the cedar falls, iowa, nanobrewery morgan founded in 2012, is on the brink of a major expansion, as singlespeed exits its nano-sized beta version for a state of-the-art brewhouse opening late this year.
beau's all natural brewing company
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the changing landscape of beer retail.
beer culture
as fresh hop beers multiply, so does experimentation
Birreria Volo
When your father is one of Canada’s most renowned craft beer publicans, opening your own beer bar is a high-pressure situation.
