Technology has always been an integral part of the fashion industry. Samir Alam lists out evidence to specify how Artificial Intelligence is slowly gaining prominence and is ready to add to the value of production.
From driving innovations in design and manufacturing to redefining how people shop technological adaptation has grown the industry to unparalleled heights since its very inception. The trend towards adopting new technology has never been stronger, with 2016 leading the year in terms of new inventions, patents, and techniques with innovations like 3D printing and new technical textiles. The year 2017 is pushing the envelope even further with Artificial Intelligence becoming the buzzword within the industry and its potential to completely revolutionise the fashion industry as we know it.
THE AI BUZZ
The global fashion industry is valued at USD three trillion dollars with e-commerce platforms fundamentally changing how people buy products. Nearly 28 percent of the global e-commerce market is based on fashion products with a value of USD 332 billion. The opening up of new markets in India, China and most of Asia, along with the rising use of network technology has added billions of new consumers in recent years. E-commerce platforms like Amazon and Alibaba have become household names with their vast reach and reliability. In addition, the proliferation of personal smartphones has made shopping easier than ever, allowing consumers to shop on the go and to make use of a host of applications to make their shopping experience more positive. In this regard, the influencing and informational capacity of technology in consumer behaviour is an area where technology can be a game-changer.
Denne historien er fra October 2017-utgaven av Apparel.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra October 2017-utgaven av Apparel.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
All About Dressing As You Want
A. Das uncovers the current trend which is all about dressing as you want. Easy, over-sized, baggy fits and unstructured cuts are ruling every wardrobe.
Online Shopping Likely To Reach $1.2 Trillion By 2025
Market Watch
Weaving A Sustainable Future
Brinda Gill talks to Ashita Singhal, awardwinning weaver, designer and social entrepreneur, and founder, Paiwand Studio, who is committed to converting textile waste into new, meaningful textiles.
Summer of 2022
Heer Kothari walks our eager onlookers through the runways of New York, Milan and Paris, exploring the nuance of summer styling for men in 2022
Journeying for the Joth
Brinda Gill drafts the interesting journey of Vinay Narkar, a textile designer and revivalist based in Solapur, spared no effort in the pursuit of joth, one of the lost weaves of Maharashtra, and reviving it.
Go Digital - Get Organised Reshamandi Style!
Heer Kothari explores India’s first and largest market-place, digitising the natural textile supply chain. It is a full stack ecosystem in the form of a super app, starting from farm to fashion.
Erotissch – Stitching differently
Chitra Balasubramaniam explores Erotissch, a brand by women for women, based on the concept of ‘Bed to street wear'.
Colourful Fable
A. DAS interviews Karan Torani to find out the inspiration behind the designs of his label Torani and his thoughts on it being widely welcomed and connected well.
Going #PLUS
Heer Kothari explores the growth of the Plus Size apparel segment in India.
Endorsing Desi Oon
Brinda Gill discovers India’s indigenous wools, locally called Desi Oon, which hold potential for use in the apparel industry
