Spirited Sensual Comfort

Premium women’s intimate wear brand, Amanté embodies comfort, fashion, sensuality and sophistication. Using the finest material and accessories, its products are crafted to perfection to provide a passionate and uncompromising brand experience.

- Namita Bhagat

Amanté, an international premium women’s intimate wear brand, is owned by MAS Brands, a subsidiary of MAS Holdings, South Asia’s largest supplier of niche market intimate wear. The brand draws on 25 years of excellence held by MAS Holdings in intimate wear manufacturing. The conglomerate has a fully- integrated supply chain and design offices in New York, London and Hong Kong, offering premium products set to the latest international trends and styling. The brand’s products – a melange of its comfort, fashion and sensuality – continue to evolve to cater to today’s woman.

It’s been only eight years since the brand was launched in India, and today it’s on the wish-list of countless Indian women who admire its style sense and quality. “Lingerie market in India is evolving to be more fashion driven versus a traditional outlook of only seeing it as a basic product for coverage. Sophisticated, sensual and spirited, Amanté prides itself as a trend setter,” states Smita Murarka, Head Marketing & E-commerce, MAS Brands India and Amanté.

Crafted to perfection