“I Believe There is Inspiration All Around Us...”

Actor and Clinique India’s brand ambassador Radhika Apte talks to Cosmo about the brand’s latest launch, the habits she’s inculcated over the past year to be more ecoconscious, the women who inspire her, and more.

- Meghna Sharma

Cosmo: How does it feel to be Clinique’s first Indian brand ambassador?

Radhika Apte: “I have had a wonderful journey with the Clinique India family over the past two years. I love being a part of the brand as Clinique has been a long-standing advocate for empowering women with the knowledge that good skin can be achieved. And as somebody who likes to be natural, real, and authentic in everything that I do, I relate to Clinique’s values.”

C: The new Clinique Moisture Surge comes with the promise of 100-hour hydration. Have you tried the product?

RA: “I have dry skin, so it needs to be hydrated often. I have been using Moisture Surge for a while now, and I love it! And its new version, Moisture Surge 100Hour Auto-Replenishing Hydrator, feels just like the old one—lightweight and oil-free—but with 100-hour hydration. Also, on days my skin feels extradry, I use it as a mask. I apply a thick layer to my face, leave it on for five minutes, and my skin looks so plump.”