Mass Attraction
ELLE Singapore|April 2024
From her trailblazing stint at Chloé to designing for Japanese retailer UNIQLO, Clare Waight Keller shows us why she's still a powerhouse to be reckoned with. Here, she shares with us her design philosophy and the power of inclusivity.
VALECIA LEE
Mass Attraction

Fashion devotees know Clare Waight Keller for her work at Givenchy F and Chloé. Others know her as the designer behind Meghan Markle's royal wedding dress. Now that she has launched her second collection for UNIQLO, weaving her signature savoir-faire with the style codes of the ubiquitous Japanese fast fashion giant, she has garnered a wider following.

Keller's vision of elevating the everyday wardrobe comes alive through an array of knit cardigans, airy blouses and other chic staples. Designed to maximise ease of movement and wearability, most of the pieces are made from lightweight fabrics, and feature loose silhouettes with balanced proportions.

"Spring/summer is a season when there's a lot of occasions. You're going to someone's wedding, there might be parties, but everything's outdoors, so you want that fresh palette," Keller says. Reminiscent of the fluid, clean lines that she is synonymous with, some of her favourite pieces from the collection include the army green trench coat, the stand collar oversized coat and the pleated camisole dress.

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