The crowd starts cheering as the countdown timer reaches the 15 second mark. They’re chanting now with ten seconds left, their voices becoming more spirited as it bears down to zero. Right on time, the orchestra flanking the silver Summoner’s Cup springs into action. Then Zedd emerges on stage, playing his synth keyboards to “Ignite” as the violins and cellos swell with urgency in an epic summoning of the 2016 League of Legends World Championship’s finalists to the stage. Both teams up for the cup are South Korean, with Samsung Galaxy going against the then two-time world champion SK Telecom T1. As many as 43 million people watched — in person at the Staples Centre and, via streams — as SKT T1 eventually took home the silver trophy once more. (For comparison, the NBA Finals’ averaged a viewership of 20.2 million that same year.)
The mania surrounding League of Legends (League) might seem hard to understand for those who have yet to come into contact with it, or one of its die-hard players for that matter. But this phenomenon, and its future potential as a pop culture mainstay, cannot be ignored or dismissed. The Riot Games-owned League commands a community of players that far surpasses in numbers that of other popular desktop games like Call Of Duty, World Of Warcraft and Dota 2. It boasts no fewer than 35 million active users monthly, with Worlds (as League’s championship is referred to in abbreviation) reaching an all-time high of over a billion hours watched for 2020’s edition.
Denne historien er fra January 2021-utgaven av ELLE Singapore.
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Denne historien er fra January 2021-utgaven av ELLE Singapore.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
What Dreams May Come
Life as an actress can be an emotional roller coaster. Crazy Rich Asians star CONSTANCE LAU shares the highs, the lows, and everything else in between.
Just A Hint
Conspicuously More Understated Than Their Gem-set Cousins, These Subtle Rainbow-coloured Watches Are No Less Defiant In Their Insistence On Optimism And Style.
A cultural Conversation
With its Made of Makers programme, JAEGER-LECOULTRE has built a community of like-minded creatives who place innovation, craftsmanship and precision at the heart of all they do.
The Inner Lives Of Clothes
Compelling Fashion Doesn't Have To Be Ostentatious Or Overtly Conceptual, But It Does Need A Clear Identity And Character Of Its Own.
Journey to the WEST
Time to slip into some chaps and saddle up. Fashion's biggest brands are taking a turn at the rodeo.
The Mai Effect
Fresh off her cover shoot for ELLE Singapore-draped in head-turning Bvlgari jewels-Davika Hoorne radiates the charm and allure of a woman who's both wildly ambitious and perfectly content in her own skin. Here, the 32-year-old Thai-Belgian star reflects on two decades in the spotlight, and why she's not done dreaming just yet.
in Conversation
Cartier creative director MARIE-LAURE CÉRÈDE delves into the Maison’s haute joaillerie timepieces, while highlighting the importance of creativity and a happy team in her chat with CHARMAINE HO.
SPIRIT OF Samba
ENJOY A RIOTOUS NIGHT OUT WITH YOUR WELL-HEELED FRIENDS AT SUSHISAMBA SINGAPORE. COME FOR THE DRINKS AND STAY FOR THE REVELRYBUT DON'T FORGET TO DRESS THE PART.
OF WOMEN & SINGAPORE
From fashion trends that capture the cultural zeitgeist, to introspective opinion pieces about a life best lived, fashion historian NADYA WANG charts 31 years of ELLE Singapore history through its pages.
SPA AWARDS 2024
50 WINNING BEAUTY TREATMENTS TO GET YOU LOOKING FABULOUS FROM TOP TO TOE.
