The New Look Of Couture
Female Singapore|October 2021
Among couturiers, Cristobal Balenciaga was the master whose tailoring wizardry and radically modern silhouettes redefined elegance up till the late ’60s when he closed his namesake atelier. Now the man at the helm of his rebooted maison, Demna Gvasalia, continues his legacy of haute dressmaking with a collection that marks his debut foray into couture and the brand’s first in 53 years – albeit with modified gowns, jeans and parkas. Gordon Ng reports.
Gordon Ng
The New Look Of Couture

The Georgian designer Demna Gvasalia is one of contemporary fashion’s foremost provocateurs-slash-revolutionaries. Even before joining Balenciaga as artistic director in 2015, he had shaken both industry insiders and everyday observers by proposing outrageous silhouettes and proportions; appropriating the wardrobes of the working class; and making witty commentary on consumption with his own designs.

What might not always be easy to grasp from his most controversial and eye-catching work are the parallels between him and the label’s founder Cristobal Balenciaga. There is no question about this though with his first couture collection for the house. Revealed in July, it was hotly anticipated – besides it being his couture debut, it marked the brand’s 50th couture collection and first in 53 years.

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