The rise of Ayden Sng marks the arrival of a new kind of leading man. At 28, Sng is a true multi-tasking millennial—a star who is as comfortable on a TV set (he can be seen next as the lead in the upcoming Mediacorp Chinese drama Truth about Us) as he is on a stage with a microphone and an erhu (he recently released an erhu cover of the BTS hit “Butter” and directed the accompanying music video), or in his living room shooting clips for YouTube, Instagram and TikTok. He refuses to be bound by conventional boundaries, nor does he think that certain mediums are lesser than others—to him, it’s all content and a good content creator excels at all. This boldness extends to the way he navigates fame as well. Opinionated and outspoken, Sng does not shy away from speaking up. On this BAZAAR shoot, he was one of the rare subjects who would enthusiastically discuss the mood board with the creative team, inspect the rack, offer his thoughts on the collections and pieces pulled, and then run excitedly to his car to grab some of his own stuff that he thinks would work. “I love that this shoot plays with gender neutrality, like how you can look masculine in clothes that aren’t conventionally so. It’s something that I personally like to push as well,” he says of the concept. In our interview, he is equally candid, opening up about his struggles in an industry with rules and hierarchies that seem archaic to him, and his grander ambitions to make a name for himself beyond TV. This is Ayden Sng in his own words.
ON NOT BEING BOXED IN
Denne historien er fra September 2021-utgaven av Harper's BAZAAR Singapore.
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Denne historien er fra September 2021-utgaven av Harper's BAZAAR Singapore.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
The Great Unknown
It's a fresh chapter for Thai actress Nuttanicha "Nychaa" Dungwattanawanich as she strikes out on her own.
FINDING XANADU
Adventure, magic and freedom await in the land of the blue sky, Mongolia.
TALKING POINTS
From the worlds of Art, Culture, Travel and Design.
TIMELESS LUXURY
In Hosanna Swee and Tom Chng's stunning apartment, an eye for detail and love for horological collectibles reveals an elegant and minimalist escape.
PRIM FOR PRIMETIME
Chanikarn \"Prim\" Tangkabodee reminisces on her journey from a child actor to a superstar in-the-making.
INSPIRATION
The suave music artiste is no stranger to the world of fashion. In fact, he describes fashion as the forefront of his and his family's personal expression, as well as a form of manners.
WELL, SUITED?
As attitudes towards dress codes shift, is the suit about to exit our closets?
DARK HORSE
In his next role and what is easily his most challenging character to date―actor Brian Ng wants one thing from you: your hatred.
THE POWER OF PERETTI
In a hidden village of Sant Marti Vell in Spain, where Elsa Peretti lived, loved and created enduring symbols of design and beauty for Tiffany & Co., Kenneth Goh traces and marvels at her 50 years of legacy.
REDEFINING ROYALTY
Chaumet's Charles Leung talks to BAZAAR about the beauty and the resilience of the 244-year-old French jewellery brand in a new era.