The New Individualism

Take a page out of Lisa Aiken’s fashion philosophy book. The Fashion Director at Net-A-Porter believes wearable is good, statement is better, but love conquers all.

- Grace Tay

She heads the team that curates every fashion item you see on one of the world’s biggest luxury shopping site. An online store that carries commercial giants like Prada and Gucci, but is also a den of cult brands, fledgling start-ups and freshly discovered brands from lands one would hardly put a pin on on the fashion map (91 new brands enter its fold this Spring/Summer, across all categories). We sit down with the gregarious, ever-travelling but indefatigable Lisa Aiken, Fashion Director of Net-A-Porter, to talk about what excites her this season, who’s caught her eye, and why statement dressing will never go out of fashion.

Wearable ≠ Basic

What are you most excited about for Spring/Summer 2017?

It’s one of those seasons where it’s a lot more wearable and a lot more individual than previous seasons. There was a lot of commentary about it not being a very exciting season, but from my point of view – as a woman and a retailer – it was one of the most exciting seasons we’ve had in a very long time because there’s a lot that’s wearable, easy to put together, and fun and upbeat. Designers each did their own thing very well, whether at Valentino where the lovely colour palette spoke to quite a playful mood; or Prada, which was the typical Prada mash up where you never know what you’re going to get every season but it comes together and looks amazing.

Watch the Cool Girls

Have you ever bought into a collection just because you saw the designers wore their designs in a super cool way?