It is not revelatory to say that fashion is obsessed with chasing youth. Inherently quick to change, the fashion industry is subservient to its youngest consumers to inform on social and cultural trends, which aids in determining new styles and shifting buying behaviours. However, youths have never bore more influence on fashion than the scale at which Gen-Z has — a generation that is slowly coming into its own as they enter the workforce.
Comprised of those born between 1997 to 2012, Gen-Z accounts for approximately 31 per cent of the world's population. They possess the highest purchasing power of their age group than at any other time in history. With no experience living in the analogue world and formative years steeped in widespread social movements, the climate crisis and a global pandemic - Gen-Z are ushered into a new era of "realism".
It changes a lot of things in fashion. For instance, the final trend report of Men's Folio released in the September '22 issue investigated the relevance of trends in fashion and uncovered a crucial shift in fashion consumption. With the advent of platforms such as TikTok, trends have a shorter life cycle that relegates their utility - resulting in the lesser need for a dominating trend - and the differentiating way Gen-Z tends to adapt trends into their styles contributed to an inversion of the design process. Trends are now moving upwards onto the runway and directly to brands and retailers instead of trickling down to the consumer.
Denne historien er fra March 2023-utgaven av MEN 'S FOLIO Singapore.
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Denne historien er fra March 2023-utgaven av MEN 'S FOLIO Singapore.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Win Metawin Is Unlike Anything That Came Before
RIMOWA’s Original Bag pictured on the cover alongside Win Metawin is unlike anything that came before it. Crafted with the same sensibilities as the suitcases in the house’s Original collection, its compact and on-the-go form is a step ahead for disruptors in their own field. Like Win the lexicon of his generation it is only human for him to yearn for more, and that is what sets him apart from his peers. In an exclusive digital cover for September 2024, Men's Folio speaks to the actor on being more than just the moment.
All The Right Notes
Modern legends are always striking. Forged out of passion and ambition; being tempered with traits of humility and softness - these blend of singularities are what it takes to be intoxicating. Now what happens when one bottles that into a fragrance? Now redesigned to be even more straightforward, Montblanc Legend Blue returns as a fresher, woodier iteration to affirm the superlative that has always been theirs.
Bright Skies Ahead
Bright Vachirawit strips it down in an exclusive interview that explores his future fashion and music endeavours.
It Goes Back To You
Plush against the bustle of Paris’ Champs-Elysées district, the latest Berluti campaign stands out for its simplicity. Sans buzzy copywriting and ornate composition, the French maison’s latest campaign finds its edge in the elementary via the spotlight it lends to the pure craft that binds its designs and certifies its luxury stronghold.
All Roads Lead To England
For Spring/Summer 25, the Celine man is a professed Anglomaniac paying homage to the aristocratic high society of 1920s England a paradoxical vision of imperial grace and youthful hedonism.
Business Means Business: Cathay Pacific
With the return of flights, and the additional of new ones, there is little reason to doubt that doing a stopover in Hong Kong with Cathay Pacific to any destination in the world from ASEAN is the best decision one might make in their lifetime. Plus, its concrete Business and Premium Economy Class offerings, and worldrenowned lounges in HKIA makes travelling on the Hong Kong-based airline with a stopover an experience, rather than a chore.
Star in the Sky
After delays to the initial planned opening, Singapore's tallest rooftop bar - Nova - is fully operational. Men's Folio spoke to general manager Wayne Lee a week before the Formula One weekend about the bar's unique offerings, secret off-menu and more.
Sherry Crescendo
The Glendronach reaches new heights with its Raise Expectations” rebranding, setting a new standard for excellence both in taste and presentation to usher in an exciting era for whisky connoisseurs.
Coastal Delights
Revel in traditional elevated Italian cuisine at Limoncello Restaurant, helmed by chef and owner Fabio lannone, who aims to bring a slice of Amalfi Coast to your table.
Old is Gold
With the third edition of Jaeger-LeCoultre's The Collectibles capsule collection launching in Singapore, Men's Folio spoke to product marketing and heritage director Matthieu Sauret about the highlights and finer details of the vintage-focused collection.
