At Watches and Wonders Geneva 2021, the key attraction unveiled by Jaeger-LeCoultre includes the Reverso Hybris Mechanica Calibre 185, a quadriptyqe timepiece with two dials on the case and two more on the cradle. We cover this masterpiece in detail in another multi-brand article about the star novelties from that show (Pages 144-149). However, it does not take all those complications to cement the place of the Reverso in the hearts and minds of watch collectors worldwide.
Little did the creators know that the rectangular timepiece born in 1931 would go on to be permanently etched in watchmaking history. The Reverso’s defining characteristic is the reversible case that protects the crystal from physical harm during polo matches. Outside of the polo field, and over the ensuing decades, it resonated with watch buyers who were fascinated by its art deco appeal, and it managed to stay relevant through size changes and dial makeovers – all while staying true to the original spirit. The collection also housed more than 50 different movements in this period of 90 years.
Denne historien er fra Festive 2021-utgaven av World of Watches.
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Denne historien er fra Festive 2021-utgaven av World of Watches.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
BRAND ELEVATION
On the sidelines of Geneva Watch Days, Bulgari CEO JeanChristophe Babin talks about the challenges of having one brand identity across all categories, and tells us what he really thinks of watch fairs.
EVEN MORE HANDS
For the third year in a row, the collective WOW team shares the watches we ponied up for. As always, we include a couple of fantasy pieces and more than a few fails.
CONCEPTS AND CONSEQUENCES
What is the legacy of concept watches? What happens when the show is over and it is time to actually manufacture them? How do these ticking research labs translate into actual, wearable timepieces...if they ever do?
THE QUESTION OF SUCCESSION
In the watchmaking industry, a company’s longevity is oftentimes measured not in decades but in centuries. What then happens to a brand beyond its founders? We speak to three CEOs to answer this question.
LEAPS AND BOUNDS
The quest to add one day to a month every four years may seem like a mundane task in the digital age, but achieving this mechanically is anything but.
FLIP SIDE
Omega celebrates the first human flight orbit the moon with a new Speedmaster Dark Side of the Moon.
SNAPPING BACK
A powerful showcase for a one-of-a-kind constant force mechanism, the Girard Perregaux Neo Constant Escapement is now available for everyone.
GO FOR GOLD
Forty-five years after Piaget released its allgold Polo 79 luxury sports watch to critical acclaim, the maison revisits this iconic collection with a new ultra-thin movement.
CLEAR WINNER
Hublot's fourth collaboration with Takashi Murakami puts the artist's joyful flower motif at the centre of a bold new case design.
HISTORICAL TRIBUTE
Parmigiani Fleurier launches a new version of their Tonda PF Hijri Perpetual Calendar with a vivid green dial.