![CREATING SOPHISTICATION, INSPIRED BY TRADITION](https://magarticles.magzter.com/articles/143/430789/5e833b9f9a074/CREATING-SOPHISTICATION-INSPIRED-BY-TRADITION.jpg)
Tell us more about Poltrona Frau and its history in Italy?
In 1912, Renzo Frau founded Poltrona Frau in Turin, Italy. From 1926 onward the brand was appointed as the supplier of furniture to the Italian royal family, the Savoia dynasty. Since then, Poltrona Frau has furnished the homes of numerous prominent people, grand hotels, the interiors of the Expo Turin 1928, and the lavish transatlantic Rex(ocean liner)-pride of the Italian Navy, among others. The brand consists of three divisions residential, interiors in motion and contract. While the residential division has been a part of Poltrona Frau since the beginning, the interiors in motion division was founded in 1984. Poltrona Frau creates interiors for trains, yachts, helicopters and airplanes and has collaborated with award-winning airlines such as Singapore Airlines, Alitalia and Etihad Airways. Furthermore, the most prestigious projects of the contract division include the European Parliament in Strasbourg, the Walt Disney Concert Hall in Los Angeles, the Jockey Club Innovation Tower in Hong Kong and the Macro Museum in Rome; and most recently the Jio World Centre (Dhirubhai Ambani International Convention & Exhibition Centre) in Mumbai.
How has Poltrona Frau’s journey in India been so far? What sets you apart?
Denne historien er fra April 2020-utgaven av The Ideal Home and Garden - India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra April 2020-utgaven av The Ideal Home and Garden - India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
![Textures: A Game Changer For Interiors](https://reseuro.magzter.com/100x125/articles/143/672812/60bdacfb8c13b/crp_TEXTURES-A-GAME-CHANGER-FOR-INTERIORS.jpg)
Textures: A Game Changer For Interiors
Fed up of plain old walls? Why not give your interiors a wow factor by texturing your walls.
![HOUSE OF GREENS](https://reseuro.magzter.com/100x125/articles/143/672812/60bda68b72c5a/crp_HOUSE-OF-GREENS.jpg)
HOUSE OF GREENS
Dubbed as The Floating Frame, the home enveloped by the greens is designed and owned by Rushi Shah Architects and family, who are nature lovers and wildlife photographers.
![SPELLBINDING MOROCCAN MAGIC](https://reseuro.magzter.com/100x125/articles/143/672812/60bda583afcb8/crp_SPELLBINDING-MOROCCAN-MAGIC.jpg)
SPELLBINDING MOROCCAN MAGIC
Leisure, tranquillity and adaptation of a traditional Moroccan house are the key elements of this home in Ahmedabad.
![CRAFTING HOME STORIES](https://reseuro.magzter.com/100x125/articles/143/672812/60bda426a82be/crp_CRAFTING-HOME-STORIES.jpg)
CRAFTING HOME STORIES
Three inspiring women entrepreneurs who are building successful businesses based on art and craft
![BACHELOR PAD BLISS!](https://reseuro.magzter.com/100x125/articles/143/672812/60bda853288f1/crp_BACHELOR-PAD-BLISS.jpg)
BACHELOR PAD BLISS!
Catering to the needs of its owner’s life and lifestyle, TIHG has assembled together Bachelor Pads that have been designed with a creative approach and a novel vision that enchants. Peruse through these varied examples that convey their own unique charm.
![PLAYFUL ABODE](https://reseuro.magzter.com/100x125/articles/143/654778/6098e3bfc75a2/crp_PLAYFUL-ABODE.jpg)
PLAYFUL ABODE
The home in Ahmedabad that is designed for two girls, 3 and 9 respectively, as per their fancies and to appeal to their sensitivities.
![CONSCIOUSLY CONCRETE!](https://reseuro.magzter.com/100x125/articles/143/654778/6098e1c794a6f/crp_CONSCIOUSLY-CONCRETE.jpg)
CONSCIOUSLY CONCRETE!
It almost goes without saying that concrete is the new trend in interiors. From statement walls to textured floors, these grey designs have now become a focal point. convincing and offbeat, let's check out how these phenomenal designers have charmingly justified concrete to be one of the best choices in decor!
![MAY](https://reseuro.magzter.com/100x125/articles/143/654778/6098dbe93003f/crp_MAY.jpg)
MAY
THE TIME TO RELISH STAYING INDOORS AND ENHANCING YOUR INTERIORS USING DIYS THAT FUEL CREATIVITY AND AESTHETICS
![COMFORT LIVING](https://reseuro.magzter.com/100x125/articles/143/654778/6098e2aa36df9/crp_COMFORT-LIVING.jpg)
COMFORT LIVING
Inspired by the Moroccan style and design elements with a contemporary touch define the design of this home in Ahmedabad.
![A MAYHEM OF HARMONY](https://reseuro.magzter.com/100x125/articles/143/654778/6098e44bdb0fa/crp_A-MAYHEM-OF-HARMONY.jpg)
A MAYHEM OF HARMONY
Located at the astounding “Raichak on Ganges” and serenaded by the breeze of the Ganges River, the BMA Villa is a resplendence to the vogue in design.