Surfing The Consumption Wave
Investors India|October 2019
In this shapeshifting world of finance, change is the only constant.
Anand Shah
Surfing The Consumption Wave

The good thing is that change also affords us investment opportunities that can be both enduring, as well as, profitable. With eyes set on assailing the USD 5 trillion economy mark by 2023, India is likely to become an investment destination of choice for investors across the globe. This growth is going to be fuelled by the 0.4 billion people that live in urban India and the 0.9 billion people that live in rural India.2 Next year, we are touted to become the youngest country in the world with an average age of ~28 years. As more and more people join the workforce, it is likely to have a positive impact on productivity, incomes and discretionary spending. This trifecta of increased productivity, increased incomes and increased discretionary spending is expected to conflate into giving a big boost to consumption in the country. Herein lies the opportunity.

Growth is not a One-Way Street

The consumption theme works if individuals spend. However, spending habits are influenced by a host of factors and can often be fairly cyclical. The current economic environment tells us that the tide is not flowing in only one direction. Various cyclical consumption-related indicators, especially sales numbers in the automotive sector, have showed a contraction in the recent past. Additionally, muted trade activity, restricted government spending and lacklustre credit growth are all pointing towards sluggishness in the economy. The key to thriving in this environment is to identify sub-themes that are relatively insulated from cyclicality and then judiciously invest in stocks that adhere to these sub-themes.

Finding the Best amongst the Best

Denne historien er fra October 2019-utgaven av Investors India.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

Denne historien er fra October 2019-utgaven av Investors India.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

FLERE HISTORIER FRA INVESTORS INDIASe alt
5 Steps To Achieve Your Financial Goals
Investors India

5 Steps To Achieve Your Financial Goals

From a beach house, a Jaguar, to traveling the world – there are many things in life that we want to accomplish.

time-read
3 mins  |
September 2024
Microbiome: The Invisible Ecosystem Within us that Safeguards our Health
Investors India

Microbiome: The Invisible Ecosystem Within us that Safeguards our Health

Imagine being able to heal yourself and build immunity against major diseases without relying on heavy medication. It sounds fantastic, right? Who wouldn’t want that? The key to achieving this lies in a fascinating area of research—our microbiome.

time-read
4 mins  |
September 2024
Gold ETFs: Attractive option for retail investors to take exposure to yellow metal
Investors India

Gold ETFs: Attractive option for retail investors to take exposure to yellow metal

With the equity market experiencing volatility in August, investors are increasingly seeking to diversify their portfolios.

time-read
4 mins  |
September 2024
The Retail Revolution: How India's Stock Market Got a Makeover by the Common Man
Investors India

The Retail Revolution: How India's Stock Market Got a Makeover by the Common Man

In the annals of India’s financial history, the stock market has long been the playground of the big boys—mutual funds, insurance behemoths, and foreign portfolio investors (FPIs).

time-read
6 mins  |
September 2024
Strategies to adopt when the markets are at a high (for new and existing MF investors)
Investors India

Strategies to adopt when the markets are at a high (for new and existing MF investors)

An investor must have a plan in place and, more importantly, stick to it regardless of shifting market conditions.

time-read
5 mins  |
September 2024
A Collaboration to keep Health FirstPNUT and IDA come together as One!
Investors India

A Collaboration to keep Health FirstPNUT and IDA come together as One!

You reap what you sow! And if you sow health, you will reap a healthier tomorrow. Following the same lines, Personal Nutrition (PNUT) and Indian Dental Association (IDA) have come together as partners to promote complete health and nutrition for each individual! How things unfolded? Let’s explore.

time-read
1 min  |
September 2024
Making a choice between equity and debt mutual funds for long-term goals
Investors India

Making a choice between equity and debt mutual funds for long-term goals

Mutual funds are quickly becoming a preferred investment choice for millennials.

time-read
3 mins  |
September 2024
ASK THE EXPERT
Investors India

ASK THE EXPERT

From last Financial Year, I have shifted to the new Tax Regime.

time-read
3 mins  |
September 2024
Flexi-cap Fund Vs Hybrid Fund
Investors India

Flexi-cap Fund Vs Hybrid Fund

Investors in mutual funds can choose from equity, debt, or hybrid funds, each offering different risk and return profiles. Flexi-cap funds provide diversification across market capitalisations, while hybrid funds balance equity and debt for stable returns.

time-read
2 mins  |
August 2024
Neuroplasticity: You Can Teach An 'Old' Brain New Skill
Investors India

Neuroplasticity: You Can Teach An 'Old' Brain New Skill

A few decades ago, it was believed that the brain’s structure and functions were entirely dependent on genetics, age, and early childhood experiences.

time-read
4 mins  |
August 2024