Say No To Regular Meat

Josh Tetrick, CEO and Co-founder of Eat Just wants to disrupt the way we look at our food system to create a better future for our planet with cultured – not conventional – meats.

- Esther Faith Lew

If you love meat, you should have it, without the guilt of contributing to animal cruelty or to greenhouse gas emissions. It also doesn’t necessarily mean that a plant-based product is the answer if your palate disagrees with it. The launch of Eat Just’s first cultured chicken means that the dichotomy between your epicurean desires and socio-religious ethics no longer gets in the way. You can pretty much have your cake – in this case, chicken – and eat it too. It is really chicken, and that’s the cellular truth.

Josh Tetrick, CEO and Co-founder of San-Francisco-based Eat Just, has created a tidal wave in the F&B industry with cultured chicken that has been given regulatory approval for consumption in Singapore. Not only that, the company has made its first commercial sale to 1880, a private members-only club for well-heeled cosmopolitans. For this Fulbright scholar, synergising social and business agendas is an art form that yields productive results and creates meaningful ripple effects in communities. His passion for making a difference in social issues and applying his business smarts has led him down a path less glamorous but no less important; which includes teaching children in Nigeria and South Africa, leading a United Nations business initiative in Kenya, and working for former President Bill Clinton and Liberian President Ellen Johnson Sirleaf.