PREVIOUS SPREAD, LEFT TO RIGHT Swan bralet made from upcycled bondage wear and H&M Home wall mounts POR, upcycled pants from Vintage Oath made into a skirt POR; shoes R13 250 Jimmy Choo
Blazer R4 139 and pants R2 679 both Desigual; jewellery POR Swarovski
Blazer R64 500 and skirt R32 350 both Giorgio Armani; sunglasses R4 250 Prada
Dress R1 200 Imprint ZA; pink slip on sandals R22 195 Versace; necklace POR Pichulik
IT’S BEEN A WILD RIDE for social media sensation Elsa Majimbo. The 20-year-old Kenyan’s meteoric rise over the past year has birthed several lucrative collabs, not to mention the absolute wealth of hilarious content. If you haven’t been sent a video of hers on Instagram, do you even have friends?
‘It’s almost like a dream, but I try not to live in that feeling as I have to work very hard to keep winning.’ Her dedication has won her deals with industry leaders, the likes of Valentino, Fenty and Bumble. ‘I have moments now and again when it sinks in. I value those, but I know there’s so much work to do and I’m only getting started.’
Yet, she almost failed to launch. Majimbo’s parents wanted a more conventional life for her that didn’t involve any comedic content. ‘Most African parents share one comical commonality, and that’s that they all want us to have traditional, safe and respectable jobs and life trajectories. My path is different, so it was stressful for my parents at first.’ Luckily, they came around when she proved she knew what she was doing. ‘They finally see the magnitude of what my career has become and where it’s going. Having them on board means a lot to me – even though they don’t think I’m funny!’
Denne historien er fra July - August 2021-utgaven av GQ South Africa.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Denne historien er fra July - August 2021-utgaven av GQ South Africa.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
I am Legend
For 40 years, Toyota has produced an iconic 4x4. In 2024 it's received a subtle, rejuvenating facelift - and more. The Land Cruiser 76 is made for Africa.
Alternative Investments
We take a look at how alternative investments offer a diverse range of opportunities beyond the traditional, with a particular focus on venture capital
THE HEART OF A CHAMPION
AYABONGA KHAKA IS A RIGHT-ARM medium bowler for South Africa's national cricket team, and earned a national contract with Cricket South Africa in 2018.
THE DEFENDER OF HOUSE
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GOLDEN BOY
With top-charting hits such as \"Adiwele\", \"Sete\" and \"Imithandazo\", Young Stunna is the face of amapiano, and a rising icon. In a remarkably short time, he's carved out his path in the music industry and stands poised to conquer the world
Fierce, Fearless and Flourishing
THESE FIVE REMARKABLE WOMEN LEADING WITH COURAGE, DETERMINATION, AND LIMITLESS AMBITION ARE REDEFINING SUCCESS IN THEIR OWN TERMS
DAMIAN WILLEMSE HUMBLE STAR OF SA RUGBY
He's renowned for his skill and versatility - but the legacy of Damian Willemse is built on inspiring others, both on and off the field
The Visionary Curator: Jana Terblanche's Journey in the Art World
Poetic and political this ambitious yet principled art curator challenges the traditional and champions African voices
Non-invasive Cosmetic Treatments Guide
From advanced laser therapies to cutting-edge injectables, these innovative procedures offer effective solutions for smoothing wrinkles, enhancing skin tone, and contouring the body
Lelowhatsgood The Maverick DJ Disrupting Africa's Cultural Landscape
“Demon’s Kiss” put him on the map but there’s more to this Renaissance man than just hit singles.
